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<NREC>Indonesiatoc Indonesia: Table of Contents <A>=Indonesia

<NREC>Indonesiatoc Indonesia: Table of Contents <A>=Indonesia

 

 

              Country Commercial Guide - Indonesia

                        Fiscal Year 1999

 

 

Table of Contents

 

Chapter 1     Executive Summary

Chapter 2     Economic Trends and Outlook

              --   Summary

                   --   Challenges for the Habibie Government

                   --   U.S. Business Interests on Hold

                   --   Response to the Crisis-The IMF Program

                   --   Negative Outlook for Major Sectors

Chapter 3     Political Environment

              --   Nature of Political Relationship with U.S.

              --   The Political System in Brief

              --   Major Political Issues Affecting the Business                  Climate

Chapter 4     Marketing U.S. Products and Services

              --   Distribution Channels

              --   Representatives and Agents

              --   Franchising

              --   Direct Marketing

              --   Joint Ventures/Licensing

              --   Steps to Opening a Representative Office

              --   Selling Techniques

              --   Press Contacts

              --   Advertising

              --   Product Pricing

              --   After-Sales Service and Customer Support

              --   Selling to the Government

              --   Counter Trade Policy

              --   Selling to Specialized Submarkets

              --   Protecting Your Product from IPR Infringement

              --   Need for a Local Attorney

              --   Trade Promotion

Chapter 5     Leading Sectors for U.S. Exports and Investment

              --   Leading Sectors for Non-Agricultural Goods                and Services

              --   Leading Sectors for Agricultural Goods and                Services

Chapter 6     Trade Regulations and Standards

              --   Trade Barriers

              --   Customs Valuation

              --   Import Licenses

              --   Export Controls

              --   Import Documation Requirements

              --   Free Trade Zones & Warehouses/Special Import                   Provisions/Temporary Entry

              --   Labeling and Marking Requirements

              --   Prohibited Imports

              --   Membership in Free Trade Agreements

Chapter 7     Investment Climate

              --   Openness to Foreign Investment

              --   Conversion and Transfer Policies

              --   Expropriation and Compensation

              --   Dispute Resolution

              --   Performance Requirements and Incentives

              --   Right to Private Ownership and Establishment

              --   Protection of Property Rights

              --   Transparency of the Regulatory System

              --   Efficient Capital Markets and Portfolio                   Investment

              --   Political Violence

              --   Corruption

              --   Bilateral Investment Agreements

              --   OPIC and Other Investment Insurance Programs

              --   Labor

              --   Foreign Trade Zones/Free Ports

              --   Foreign Direct Investment

Chapter 8     Trade and Project Financing

              --   General Financing Availability

              --   Types of Available Export & Project Financing

              --   Asian Development Bank

              --   World Bank

              --   Islamic Development Bank

              --   Financing of Agricultural Exports

              --   Banks with Correspondent U.S. Banking                     Arrangements

Chapter 9     Business Travel and Environment

              --   Business Customs

              --   Travel Advisory and Visas

              --   Business Infrastructure and Environment

              --   Holiday Schedule

Chapter 10    Economic and Trade Statistics

                   Appendix A: Country Data

                   Appendix B: Domestic Economy

                   Appendix C: Trade

                   Appendix D: Investment Statistics

Chapter 11    U.S. and Country Contacts

                   Appendix E: U.S. and Country Contacts

Chapter 12    Market Research and Trade Events

                   Appendix F: Market Research

                    Appendix G: Trade Event Schedule

 

This Country Commercial Guide (CCG) presents a comprehensive look at Indonesia's commercial environment using economic, political and market analysis.  The CCGs were established by the recommendation of the Trade Promotion Coordinating Committee (TPCC), a multi-agency task force, to consolidate various reporting documents prepared for the U.S. business community.  Country Commercial Guides are prepared annually at U.S. Embassies through the combined efforts of several U.S. Government agencies.

--------------------------------------------

INTERNATIONAL COPYRIGHT, U.S. & FOREIGN COMMERCIAL SERVICE AND

U.S. DEPARTMENT OF STATE, 1998.  ALL RIGHTS RESERVED OUTSIDE OF

THE UNITED STATES

 

<NREC>Indonesia01 Indonesia: Executive Summary <A>=Indonesia

 

 

CHAPTER I - EXECUTIVE SUMMARY

 

Financial and economic crises hit much of Asia the past year, and Indonesia was no exception.  It also suffered from political malaise that culminated in the May 1998 resignation of President Soeharto after 32 years in power, and social stress that reached  a climax, also in May, with serious rioting and looting in Jakarta and some other cities.  The riots traumatized the Chinese-Indonesian business community, which bore the brunt of the attacks.  Indonesia unfortunately also was battered during the year by an unusual confluence of natural disasters including extensive drought, forest fires and haze, and a surge of locusts and dengue fever.

 

The depreciation of Indonesia’s currency, the rupiah, by some 70 percent vis-a-vis the dollar, put the economy into a tailspin from which it has yet to recover.  Measured in dollars, GDP has dropped to less than half of its previous level.  The formerly growing “new” middle class has returned to a more tenuous economic status.  Business confidence collapsed with the rupiah, after exposure of the huge, un-hedged foreign exchange debts held by 2,000 Indonesian firms, and questionable dealings by them and by the banking system.  Since industry relies so much on imported raw materials and components, the decline in the rupiah’s value made imports four times more expensive than before.  Factory production (and factory labor) throughout the country has dropped by more than half.

The bright side is that Indonesia’s extensive natural resources remain strong foreign exchange earners -- oil, natural gas, various minerals including copper, nickel, tin and gold, and tropical plantations (oil palm, spices, coconut, coffee, cocoa).  Exporters who maximize local costs of production, such as wooden furniture, seafood and foodstuffs, and handicrafts are doing very well. 

 

For U.S. firms, now is a time of watching and waiting for the political and economic systems to recover, for government policies to be made clear and enduring, and for both domestic and export markets to grow again.  Halted infrastructure projects and policy changes affecting key sectors such as electric power and telecommunications have forced some U.S. engineering and contracting firms to close their offices.  Most U.S. firms, however, are staying to await the expected economic turnaround two or more years away.  They are reducing costs by downsizing and Indonesianizing staff.  Investors also are biding their time until the market bottoms out, but then are expected to take advantage of the many good-value opportunities offered by the private sector and by government privatizations. 

 

This CCG guides American business executives through today’s thicket of economic and political change, and points out niche opportunities both now and on the horizon.  Positive indicators for U.S. business are the government’s continuing pro-private sector orientation, and the fact that the private sector’s economic collapse makes Indonesian entrepreneurs more desirous than ever to partner with foreign capital and technology.  Areas of continuing concern include the extent of transparency in government decision-making, a decision-making system in private and public sectors that relies strongly on consensus and long-standing personal relationships, systemic corruption, and lack of an effective legal system.  These concerns are not unique to Indonesia and should be balanced by the profit potential of business opportunities here, as well as current government efforts to address them.

 

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Country Commercial Guides are available for U.S. exporters from the National Trade Data Bank’s CD ROM or via the Internet.  Please contact STAT-USA at 1-800-STAT-USA for more information.  Country Commercial Guides can be accessed via the World Wide Web at http://www.stat-usa.gov, http://www.state.gov; and http://www.mac.doc.gov.  They can also be ordered in hard copy or on diskette from the National Technical Information Service (NTIS) at 1-800-533-NTIS.  U.S. exporters seeking general export information/assistance and country-specific commercial

information should contact the U.S. Department of Commerce, Trade Information Center by phone at 1-800-USA-TRADE or by fax at (202)482-4473

 

INTERNATIONAL COPYRIGHT, U.S. & FOREIGN COMMERCIAL SERVICE AND

U.S. DEPARTMENT OF STATE, 1998.  ALL RIGHTS RESERVED OUTSIDE OF

THE UNITED STATES

 

<NREC>Indonesia02 Indonesia: Economic Trends and Outlook <A>=Indonesia

 

 

Chapter II: Economic Trends and Outlook

 

Summary

 

Indonesia was widely hailed as a leading economic success story as recently as mid‑1997.  Real GDP growth averaged over 7 percent per year for the decade since 1987.  GDP per capita surpassed US$ 1,000 by 1996, compared with US$ 70 in 1965.  The rupiah was stable.  Annual inflation was reported in the single digits.  Foreign capital was pouring in.  

 

The economic crisis that began in July 1997 changed all that.  Indonesia experienced severe drought, low world petroleum prices, regional financial instability, domestic social unrest, and, ultimately, a change of government.  By mid‑1998, the government estimated that real GDP would contract 13 percent during 1998; private analysts projected a decline as large as 25 percent.  GDP per capita had declined to US$ 450.  The exchange rate plummeted from 2,450/US$ in June 1997 to 15,000/US$ a year later.  Exchange rate volatility made business planning all but impossible.  Annual inflation was running at an estimated 80 percent and the potential for higher inflation remained a worry.  Foreign capital had fled, closing off access to new foreign lending, while the business sector struggled to service existing foreign debts at increasingly unfavorable exchange rates.  Most observers agreed that the economy had not yet bottomed out as of mid‑1998, making it difficult to chart a path toward recovery.

 

The shock waves from this sudden reversal of fortune reverberated among a generation familiar only with economic growth.  The reversal cast into stark relief weaknesses that were downplayed during the preceding high growth period, including presidential succession uncertainty, corruption, collusion, and nepotism, a weak banking sector, and the large but then‑unknown amount of foreign commercial debt.  As employment dropped and prices rose, the loss of purchasing power, particularly among lower income groups, raised concerns about the ability of the population to feed itself and about the potential for social unrest.  In May 1998, after fuel prices were increased and demonstrating students were shot, riots and looting swept Jakarta and other cities, leading to the May 21 resignation of President Soeharto, who was

replaced by his Vice President, B.J. Habibie.  President Habibie announced that parliamentary elections would take place in May 1999.

 

The deep financial, economic, and political crisis that developed during 1997‑98 obscured underlying strengths of the Indonesian economy.  With a population of 201 million, the world's fourth largest country was the anchor of Southeast Asia and a sizable market with an emerging middle class.  Its strategic location, large labor force earning relatively low wages, abundant natural resources, financial and trade sector deregulation efforts, and stable political climate had unleashed a domestic and foreign investment boom and fueled the development of a robust manufacturing economy concentrated on the main island of Java.  Once dependent on petroleum, natural gas, and commodities including coffee, tea, spices, timber, and shrimp, Indonesia by 1997 exported US$ 45 billion in non‑petroleum, labor‑intensive products such as garments, footwear, plywood, and basic machinery, on top of its US$ 12 billion in oil and gas exports.  It had also become a significant market and imported US$ 5 billion in goods from the United States in 1997.

 

Challenges for the Habibie Government 

 

The list of challenges facing the new Habibie government in mid‑1998 was daunting:

 

* The financial sector was in dire condition.  Many major banks were surviving only because of direct government liquidity support, most loans were thought to be non‑performing, and public confidence in banks was low.  A major overhaul of the financial sector was just beginning, and it was not clear how many banks would emerge from it or how recapitalization of banks would be funded.

 

* The external debt burden was a drag on confidence and recovery.  Indonesian private banks and businesses owed roughly US$ 73 billion to foreign creditors, and the Indonesian government owed another US$ 66 billion.  Private bank and corporate debt rescheduling talks were underway, but were likely to be protracted, meaning that there would be a delay in the resumption

of foreign lending to Indonesian businesses.  Lack of offshore trade financing was hindering export growth.  Sovereign debt rescheduling was under discussion.

 

* The real sector continued to contract, leading to concerns about massive unemployment.  Each week brought additional reports of firms cutting back or ceasing operations, as inputs became unavailable and demand slumped.  Construction sites stood idle and factories empty.  An estimated 9 million persons in the wage‑earning economy were unemployed as of April 1998, and the number was expected to reach 13 million by the end of the year, up from 4 million at the end of 1997.

 

* The food situation was a growing concern, more in terms of affordability for lower income groups than of availability.  The government was subsidizing prices of essential commodities such as rice, but the subsidies had become a serious drain on the government budget, and food price increases continued.  Though reliable statistics were unavailable, the share of the population in poverty was increasing.

 

* The government's budget deficit was expected to reach 8‑10 percent of GDP in fiscal year 1998/99 (April‑March).

 

* The political climate remained uncertain.  The Habibie government appeared to be consolidating its hold on the machinery of government, but there was wide disagreement within society about its legitimacy and about how the political reform process should proceed.  General parliamentary elections were scheduled for mid‑1999, to be followed by parliament's election of a president in December 1999.

 

* The riots of mid‑May 1998 remained a traumatic issue, particularly for the ethnic‑Chinese minority who dominate Indonesia's modern economy.

 

Although Indonesia still enjoyed many of the advantages that fueled its earlier growth ‑ abundant natural resources, a large and literate population, a modest birth rate, and modern infrastructure ‑ and had begun to introduce economic reforms, the timing of economic recovery remained uncertain.  As poor as conditions were, few observers believed that economic activity had bottomed out.  Recovery appeared likely to be a painful, years‑long process.  An overriding issue was the restoration of sufficient confidence to encourage domestic businesses and foreign investors to resume their activities.

 

U.S. business interests ‑ on hold

 

The substantial range of U.S. business interests in Indonesia was adversely affected by the deep crisis.  Many major infrastructure projects, including independent power projects sponsored by U.S. and other foreign investors, were on hold.  Contractors supplying petroleum, natural gas, and electricity to government agencies were not being paid reliably.  U.S. banks and other creditors were grappling with unpaid loans to Indonesian banks and companies (though U.S. exposure was small in comparison to that of Japan and Europe).  Investors were scaling back manufacturing operations or delaying projects.  The high level of uncertainty surrounding Indonesia's immediate future led most U.S. businesses, like other foreign firms, to adopt a wait‑and‑see attitude.  U.S. firms by and large said they were committed to Indonesia for the long haul.

 

The political and economic reform process that was beginning in May 1998 offered hope that Indonesia will emerge from the crisis with a business climate that is more open and transparent, and therefore more favorable for U.S. firms.  Longstanding monopolies, including those controlled by the Soeharto family, were beginning to be dismantled.  Limits on foreign ownership of a range of businesses, including banks and retail sales networks, were slated to be removed.  Public calls to eliminate "collusion, corruption, and nepotism" were putting pressure on the government to tackle the "high cost economy."  At the same time, the depth of the economic contraction led some observers to fear that social unrest could recur and derail the reform process, further delaying economic recovery.

 

Response to the Crisis ‑ the IMF program

 

To respond to the worsening economic situation in Asia, the Soeharto government initially took bold measures including floating the rupiah in August 1997 and reducing budget outlays in September 1997.  By October 1997, worsening conditions led Indonesia to request IMF support.  The Indonesian government signed its first Letter of Intent to the IMF on October 31.  The letter called for a three‑year economic recovery program, supported by loans from the IMF (US$ 10 billion), the World Bank, the Asian Development Bank, and bilateral donors.  Apart from financial support the international community was offering detailed technical assistance to the government.  Governments and private organizations were also contributing food and other humanitarian assistance.

Indonesia's agreement with the IMF was revised January 15, 1998, April 10, June 24, and July 29 in response to deteriorating macroeconomic conditions.  The result is a complex, multi‑faceted program to address macroeconomic imbalances, financial weaknesses, real sector inefficiencies, and the loss of private sector confidence.  The latest versions of the program expanded the focus of the earlier programs to cover the entire spectrum of economic challenges facing Indonesia:  (1) fiscal policy; (2) monetary policy; (3) structural reform and deregulation; (4) corporate debt and bankruptcy proceedings; (5) banking sector reform and restructuring; (6) restoration of trade financing to promote exports, and (7) food security, the distribution system, and social safety net policies.

 

Fiscal Policy

 

The Indonesian government has historically maintained a "balanced" budget:  expenditures were covered by the sum of domestic revenues and foreign borrowing, without resort to domestic borrowing.  Often the government ended the year with a slight surplus.  This fiscal year (April 1998‑March 1999), the gap between domestic revenues (shrinking because business was moribund, and because oil prices were low) and expenditures (skyrocketing, because of subsidies for basic goods) will be large, perhaps 8.5 percent of GDP or over US$ 8 billion.  The challenge for the government was to balance the need for continued subsidies on essential goods against the need for fiscal prudence.  Foreign financing was considered key to maintaining that balance.  In July 1998, the international financial institutions and bilateral donors pledged an extraordinary increase in financial support to Indonesia for social safety net outlays.

 

 

 

Monetary and Exchange Rate Policy 

 

In parallel with its fiscal policy, the Indonesian government earned a reputation for prudent monetary policy in recent years that helped keep consumer price inflation in the single digits (see Table 1).  However, the massive depreciation of the rupiah that began in mid‑1997 (after the government decided to let the rupiah float freely rather than deplete its reserves in an effort to defend the rate) and huge liquidity injections into the banking system contributed to significant inflation (see Table 2). The Indonesian monetary authorities attempted to dampen inflationary pressure and reduce pressure on the exchange rate by controlling the growth of the money supply (see Table 3).

 

Table 1.  Historically low inflation and slow depreciation

 

          Rp/US$    CPI inflation,

                   %/year

 

1992     2,030     4.9

1993     2,087     9.8

1994     2,161     9.2

1995     2,249     8.6

1996     2,342     6.5

1997     2,909     11.1

 

Source:  Bank Indonesia

 

Inflationary pressures remained a serious potential threat, because of the large budget deficit and continuing depreciation of the rupiah.  Moreover, prices remained low by purchasing power parity standards, even after a 47 percent consumer price index (CPI) increase during January‑June 1998.  The alternative to price increases ‑ disappearance of certain goods from the market as producers sought higher prices abroad ‑ was complicating the supply situation for certain essential goods including cooking oil.

 

Table 2.  Significant month‑on‑month inflation in 1997‑98

 

              Rp/US $       CPI inflation      Rp % of July 97

                             % per mo.          value in USD                                              terms

July‑97        2,599         0.7                100%

August‑97     3,035         0.9                86%

September‑97 3,275         1.3                79%

October‑97    3,670         2.0                71%

November‑97   3,648         1.7                71%

December‑97   4,650         2.0                56%

January‑98    10,375         6.9                25%

February‑98   8,750         12.7               30%

March‑98      8,325         5.5                31%

April‑98      7,970         4.7                33%

May‑98        10,500         5.2                25%

June‑98       14,850         4.6                18%

 

Source: Bank Indonesia

 

Table 3.  Changes in Base Money and Broad Money,  Rp trillions, July 1997‑June 1998.

 

              Base      Change        Broad     Change

              Money     on prev. mo.  Money     on prev. mo.

July‑97       39.9      ‑1%           317.5     1%

August‑97     33.3      ‑16%          325.9     3%

September‑97  36.6      10%           329.1     1%

October‑97    33.6      ‑8%           340.7     4%

November‑97   33.8      1%            330.6     ‑3%

December‑97   46.1      36%           355.6     8%

January‑98    56.0      22%           450.7     27%

February‑98   49.6      ‑11%          430.2     ‑5%

March‑98      59.4      20%           449.8     5%

April‑98      61.1      3%            453.4     1%

May‑98        67.8      11%           493.9     9%

June‑98       70.4      4%            N/A       N/A

 

Note: M2 includes foreign currency deposits, so changes are partly the result of

exchange rate shifts.

Source:  Bank Indonesia

 

Exchange rate policy went through several phases after the government eliminated the rupiah intervention band (which allowed limited fluctuation of the exchange rate) in August 1997.  First, the government adopted a high rupiah interest rate policy to defend the exchange rate.  The policy was effective (the rupiah only depreciated slightly in September 1997), but collateral damage to the domestic business sector was considered too painful.  After lowering interest rates somewhat, the Indonesian government turned to direct intervention in the foreign exchange market in what it called an effort to stave off exchange rate volatility, rather than defend a particular rate.  As depreciation continued ‑ fueled by economic instability in South Korea, questions about President Soeharto's health, and doubts about reform program implementation ‑ the monetary authorities announced an end to the direct intervention policy, though occasional interventions appear to have continued.  During early 1998, after the sudden plunge of the rupiah in January (see Table 2), President Soeharto considered setting up a currency board system, with a fixed exchange rate backed by foreign exchange reserves.  The idea was ultimately abandoned.  As of mid‑1998, the government had returned to the high interest rate policy, and was intervening in the domestic money market to absorb excess liquidity.  The exchange rate remained weak, however.  Demand for dollars remained high with supply limited, and demand for rupiah was low.  Most observers believed that political risk factors, rather than purely economic factors, were influencing the exchange rate. 

 

Structural Reform and Deregulation

 

Although structural reforms were an important element of the program adopted in October 1997, the January 1998 revision increased emphasis on them, both to eliminate high profile distortions immediately and to set the stage for greater systemic efficiency in the longer run.  External trade liberalization measures have been enacted.  Perceived lack of progress in other reform areas, particularly on domestic trade and investment issues, in the early months of 1998 undermined confidence in the government's will to carry the program out fully.  The April 24 Supplementary Memorandum to the IMF spelled out structural commitments in greater detail and more progress was made.  Indonesia pledged to eliminate monopolies and cartels; reform its wood sector; embark upon a program to privatize state enterprises; and eliminate many distortions in the agricultural and food marketing sectors, including a dramatic downsizing of the National Logistics Agency (BULOG).  In the June and July memoranda, the Habibie government reconfirmed its intention to carry out the structural commitments made earlier.  Major areas included:

 

* Monopolies and Cartels:  elimination of paper and wood cartels and the clove monopoly.

 

Significant progress was made toward the elimination of monopolies and cartels, including those for cloves, paper, and plywood.  After President Soeharto's resignation, public attention to this issue grew under the banner of reform for the elimination of "corruption, collusion, and nepotism."  As a result, additional monopolies not addressed under the IMF program but which caused significant economic inefficiencies were under review.

 

* Privatization:  privatization of at least seven state‑owned enterprises and sale of additional shares in partially privatized companies; development of plans to improve the health of other state firms. 

 

This was politically sensitive in light of concerns that foreign interests would gain control of key economic assets and because of concerns about the fairness of the privatization process.  Some progress was being made as of mid‑1998.  Minister for State‑Owned Enterprises Tanri Abeng was moving to prepare state firms for privatization.  Twelve international investment banks had been selected to assist in the privatization process.  Firms slated for privatization included state‑owned steel, toll road, airport management, mining, and plantation companies.  Additional shares were to be sold in state‑owned telecommunication, cement, and mining companies that had already been partially privatized through listings on the Jakarta Stock Exchange.

 

* Wood, Wood Products, and the Forestry Sector:  introduction of a resource rent tax on forestry products and reduction of export taxes on logs and timber; dismantlement of joint marketing boards for wood products and reforms of forestry concession ownership rules.

 

Consistent with its commitments, Indonesia lifted its prohibitively high export taxes on the export of timber and logs and replaced them with a 30 percent export tax, though technical issues concerning this tax remained unresolved.  Joint marketing boards for wood products were disbanded.

 

* Palm Oil:  removal of quantitative restrictions on the export of crude palm oil (CPO) and derivative products and issuance of criteria for determining locational restrictions on investment in palm oil plantations.

 

The government replaced the ban on palm oil exports with an export tax and issued criteria governing investment in plantations.  The government also announced that revenue from the CPO export tax would be used to subsidize domestic cooking oil prices.

 

* Food Marketing/BULOG:  removal of BULOG import and distribution monopolies for all commodities except rice.

 

BULOG monopolies were eliminated in theory.  In practice, however, BULOG remained the sole importer of important commodities, in part because it had access to government exchange rate subsidies for the procurement of certain basic foodstuffs, including rice, soybeans, and wheat.   

 

Corporate Debt and Bankruptcy

 

Indonesia's offshore corporate debt turned the exchange rate crisis of 1997 into the full‑fledged economic crisis of 1998.  As of mid‑1998, efforts to grapple with this core problem were still in an early stage, though the outlines of a debt‑rescheduling scheme were in place.

 

Table 4.  INDONESIA:  External Debt, as of March 31, 1998

                                      US$ billions

Public Sector

     Government                        54.4

     State‑owned Enterprises

          State Banks

              Bank Credit             5.0

              Commercial Paper, etc.  0.6

          Subtotal                     5.6

          Non‑Bank Enterprises

              Bank Credit             3.8

              Commercial. Paper, etc. 1.7

          Subtotal                     5.6

Total Public Sector                   65.6

 

Private Sector

     Banks

          Bank Credit

              Indonesian‑owned banks  3.1

              Joint‑venture banks      4.3

              Foreign‑owned banks      0.4

          Commercial. Paper, etc.      0.2

     Subtotal                          8.0

     Corporations

          Bank Credit

              Foreign‑owned firms     29.0

              Domestic firms          31.8

          Commercial. Paper, etc.      3.7

     Subtotal                          64.5

Total Private Sector                  72.5

Total External Debt                    138.0

 

Source: Bank Indonesia

Note: The Commercial Paper category also includes medium‑term, floating‑rate, and promissory notes, and certificates of deposit, all owned by non‑residents.

 

 

 

 

 

 

Table 5.  Balance of Payments, US$ billions

                   94/95   95/96   96/97   97/98        98/99                                                    (Budget)

 

Current Account

     Exports       42.16   47.75 52.04   56.16    56.55

     Imports       ‑34.12  ‑41.50  ‑45.82  ‑42.70   ‑37.88

     Services, net ‑11.53  ‑13.24  ‑14.29  ‑15.36   ‑17.24

Current Account    ‑3.49       ‑6.99   ‑8.07   ‑1.90    1.42

Balance

 

Financial Account

     Official      5.65    5.73    5.30    8.49    18.15

     capital

     Debt repay    ‑5.55   ‑5.94   ‑6.12   ‑4.10   ‑2.97

     (Principal)

     Other capital 4.65    11.67  13.49  ‑10.36   ‑11.31

 

Total Balance      1.26    4.48    4.60   ‑7.86    5.29

 

Errors & omissions ‑0.62       ‑2.65   ‑7.35   ‑3.45    0.00

Monetary movements ‑0.65       ‑1.83   2.75   ‑10.02  ‑5.29

Official Reserves  13.32   15.98 19.87   N/A    N/A

 

Source:  Ministry of Finance

 

When Indonesian corporations began borrowing abroad in significant numbers in the early 1990s, the trend was seen as a rite of passage for a maturing economy.  The rationale for borrowing abroad was simple: domestic interest rates were much higher than foreign rates, and the modest, predictable depreciation of the rupiah exchange rate made the currency risk appear negligible.  As Table 4 indicates, Indonesian corporations ran up over US$ 70 billion in debt, much of it short‑term and most of it unhedged.  Conversely, high domestic interest rates attracted a large amount of foreign portfolio capital into Indonesia (see "other capital" in Table 5).  International lenders were keen to participate in Indonesia's rapidly growing economy.

 

The downhill slide of the rupiah during the latter half of 1997 put most Indonesian borrowers (with the exception of those who had hedged their currency exposure, and those with foreign currency earnings) in a very difficult position.  The collapse of the rupiah in early 1998 ‑ which was in part fueled by the demand for dollars to pay short‑term debt ‑ combined with the slowing of economic activity, made their situation untenable.  Further compounding the problem was the withdrawal of foreign portfolio capital from Indonesia, and the unwillingness of foreign lenders to roll over short‑term loans as they had in the past.  A vicious circle developed, where corporations' inability to pay debts, both domestic and foreign, crippled local banks and made foreign lenders unwilling to lend new money into Indonesia.  Starved for working capital, the economy contracted sharply, making it more difficult for corporations to generate cash.  The downward spiral had not abated as of mid‑1998.

 

An Indonesian private debtors contact committee set up by the government in January 1997 proposed a "temporary pause" in offshore private debt payments while rescheduling was worked out, with the understanding that those companies that could continue to pay would do so.  Between January and July, the debtor and creditor committees, with the participation of the Indonesian government and in concert with the IMF, worked out a three‑part framework for addressing the private debt issue:

 

* Trade credit: the Indonesian government agreed that the arrears on trade credits from Indonesian banks to foreign banks (US$ 1‑2 billion) would be repaid in full by end‑June.  In return, foreign banks would reinstate trade credit lines at their end‑April levels (US$ 4‑6 billion).  As of mid‑July, bankers reported that most of the trade arrears had been repaid, though some issues (payment of past‑due interest, for example) remained to be settled.

 

* Exchange of interbank debt: a second part of the framework calls for foreign banks to exchange interbank loans due through March 1999 (US$ 8‑9 billion) for loans with maturities of 1‑4 years, backed by an Indonesian government guarantee.  The plan was promoted in major cities abroad in July 1998, but foreign banks were hesistant to accept the plan as of late July.

 

* Corporate debt: The third part of the debt restructuring framework was the most complex and significant, covering US$ 65 billion in Indonesian corporate debt.  Under the terms of a voluntary plan, the Indonesian government established the Indonesian Debt Restructuring Agency (INDRA) in August 1998 to guarantee the availability of foreign exchange at a market‑determined exchange rate (the best 20‑day‑average over the entry period, August 1998‑June 1999, with a possibility for adjustment if the exchange rate later strengthens), and to act as payment intermediary between debtors and creditors.  The first step in the process is for debtors and creditors to agree individually on a debt rescheduling plan that will include a grace period on principal payments at least until end‑December 2001, and a final maturity no earlier than end‑December 2006.  Debt forgiveness is not built into the overall plan, but is expected to be worked out on an individual basis.  The next step is for debtors to buy foreign exchange from INDRA, either upon entry into the program, or in installments.  Finally, INDRA is to make foreign currency payments to creditors in accordance with the rescheduling agreement.

 

In addition, a revision of the 1905 bankruptcy law was scheduled to take effect in August 1998, and was expected to provide an impetus for debtors to reach agreement with creditors.  Concern over the effectiveness of the new bankruptcy code remained, however, because of the poor reputation of Indonesia's legal system as a whole.

 

Banking Sector Reform

 

Indonesia's banking sector  was in dire condition as of mid‑1998, and a major effort to restructure the sector was taking shape.  Most bank loans were not being serviced; banks were in turn unable to service their debts; and the collapse in bank credibility had all but shut off the flow of interbank credit.  The public's confidence in Indonesian banks was low.

 

After a decade of banking sector liberalization, the Government of Indonesia found itself forced to play an increasing role in banking as the economic crisis deepened.  Bank Indonesia first provided a substantial amount of liquidity credits to banks (over Rp 140 trillion as of June 1998, or about 20 percent of 1997 GDP) ‑ in effect becoming the part owner of many troubled banks ‑ after several potentially disastrous runs on banks.  As the extent of banking sector weakness became clear, the Government established the Indonesian Bank Restructuring Agency (IBRA), charged with taking over and eventually recapitalizing ailing banks.  The Government also issued a sweeping guarantee on bank deposits and other liabilities.

 

Under the restructuring plan that was being worked out with the assistance of the International Monetary Fund, the World Bank, and the Asian Development Bank, the banks under IBRA supervision were to undergo full portfolio reviews by international accounting firms.  An asset management unit (AMU) was being set up to take ownership of and then sell off non‑performing assets.  Viable banks were to be recapitalized ‑ with foreign participation invited ‑ while non‑viable banks were to be closed.  The scope of the task was enormous, because worsening economic conditions meant that previously sound banks continued to deteriorate along with the economy as a whole.  Estimates were that over 50 percent of loans were non‑performing.  Observers believed that most of the banks not under IBRA supervision were in serious financial condition as well.  Thus, it was difficult to estimate how many banks would remain after the restructuring process was complete.

 

Against the backdrop of bad news for the banking sector as whole, the conditions facing U.S. and other foreign banks in Indonesia were improving in terms of market access and national treatment, for two reasons.  First, in December 1997, Indonesia submitted a far‑reaching offer in the World Trade Organization Financial Services negotiations that, among other improvements, guaranteed the ownership rights of existing financial services firms. Second, partly in response the banking sector crisis, the Government was preparing legislation that would allow full foreign ownership of existing Indonesian banks.

 

Trade Issues

 

Growth of the export sector has been a leading factor in Indonesia's rapid development.  Total exports increased from US$ 20 billion in 1988 to US$ 56 billion in 1997, growing at an average rate of 21 percent per year over the period.  As its diverse basket of non‑oil exports increased in value (see Table 6), Indonesia markedly reduced its dependence on income from petroleum exports.  In 1985 the oil and gas sector contributed 68 percent of export earnings and 60 percent of government revenues.  By 1997, these figures were cut to 23 percent and 17 percent respectively.  Leading the non‑oil export boom were natural‑resource based industries (plywood, rubber, copper) and labor‑intensive manufactures (garments, furniture, shoes).  Indonesia had not yet moved up to high‑technology exports such as computer equipment, but was becoming known as a world‑class exporter of paper and a growing source of basic machinery and electronics.

 

With the decline in domestic demand, strong export performance was essential for Indonesia's recovery.  The depreciation of the rupiah should have increased export competitiveness.  Many firms shifted their production toward exports in early 1998 for two reasons:  domestic markets were drying up, and dollar‑denominated export revenues, translated into rupiah, were extremely attractive.  However, exporting firms were having trouble importing raw materials in early 1998 because foreign banks refused to accept letters of credit from Indonesian banks.  The government addressed the problem in part by introducing a cash collateral facility:  foreign banks had a total of US$ 1 billion in cash on deposit from Bank Indonesia with which to finance trade.  In addition, the trade‑finance agreement reached in Frankfurt (see section on Corporate Debt) was expected to lead to restoration of some trade lines.  In July, the government designated 21 Indonesian banks to support trade finance.  The U.S. Export‑Import Bank offered a US$ 1 billion short‑term trade facility; other countries also worked to restore adequate levels of trade finance.  As Table 7 indicates, the export picture was mixed as of early 1998, partly because of declines in wrold prices of commodities such as copper, but the dollar value of exports was increasing overall.  Over the longer term, the export sector was expected to play an important role in the recovery.

 

 

Table 6.  Leading Exports, 1992‑1997, US$ billions

 

Category                1992 1993 1994 1995 1996 1997 Avg.

                                                growth/yr.

                                                1992‑97

 

Garments                3.2  3.4  3.1  3.3  3.2  4.2  5%

Plywood                3.2  4.1  3.7  3.5  3.5  3.5  2%

Textiles                2.5  2.3  2.5  2.9  2.7  3.4  7%

Elec. Appliances        1.0  1.3  1.8  2.7  3.6  3.3  26%

Pulp and Paper          0.4  0.5  0.8  1.5  1.4  2.0  37%

Palm Oil                0.5  0.5  0.9  1.0  1.0  1.7  29%

Copper                  0.7  0.6  0.9  1.6  1.4  1.5  18%

Rubber                  1.0  1.0  1.3  2.0  1.9  1.5  8%

Shrimp, Lobst.,Tuna     0.8  0.9  1.1  1.1  1.1  1.1  6%

Handicrafts             0.5  0.7  1.0  0.7  0.5  1.0  14%

Other non‑oil exports   9.4  11.7 13.4 16.8 17.8 21.5 18%

Oil/gas exports         10.5 9.6  9.9  10.5 12.2 11.7 2%

Total                   33.8 36.6 40.2 47.5 50.2 56.3 11%

 

Source: Bank Indonesia

 

Table 7.  Leading non‑oil Exports, Jan‑Apr 1997 vs. Jan‑Apr 1998, US$ billions

 

Category           Jan‑Apr 97    Jan‑Apr 98    % change

 

Garments           1.05          1.20          15%

Plywood            1.17          0.87          ‑25%

Textiles           0.95          1.33          39%

Elec. Appliances   0.95          0.94           ‑1%

Pulp and Paper     0.46          0.80          73%

Palm Oil           0.35          0.10          ‑73%

Copper             0.57          0.32          ‑43%

Rubber             0.56          0.33          ‑41%

Shrimp, Lobst.,    0.30          0.34          15%

Tuna

Handicrafts        0.27          0.93          239%

Other non‑oil      5.84          6.73           15%

exports

Total              12.47         13.89         11%

 

Source:  Bank Indonesia

 

Food Security and Distribution

 

Following 1997's El niño induced drought, there was growing concern in 1998 that Indonesia's financial and economic crisis had the potential to become a humanitarian crisis if adequate food supplies were not made available at affordable prices.  The significant price increases of essential commodities (see Table 8) occurred during a period when wages were generally flat and unemployment was increasing, making them especially burdensome for lower income groups.  With the approval of the IMF, the government began subsidizing imports of rice and other essential commodities in early 1998.  BULOG, whose role was supposed to be cut sharply as part of the liberalization of the real economy, instead expanded its role as food wholesaler for rice, soybeans, wheat, sugar and other commodities.  The government provided exchange rate and consumer subsidies for basic commodities, incurring significant costs as the exchange rate continued to deteriorate.  Apart from their burden on the budget, subsidies introduced other complications.  In July 1998, the government imposed a temporary ban on export ban on several subsidized goods in the wake of reports that large quantities of these goods were being shipped to neighboring countries.  The export ban was scheduled to be replaced by export taxes in August 1998.  Efforts were also underway to target the subsidies at lower income groups rather than across‑the‑board.

 

Table 8.  Price increases of the nine essential commodities, July 1997‑April 1998

 

                    Java          non‑Java

Rice               50%           37%

Salted Fish        56%           42%

Palm Oil           134%          80%

Granulated Sugar   36%           31%

Salt               66%           32%

Kerosene           8%            6%

Washing Soap       77%           72%

Textiles           38%           39%

Batiks             25%           30%

General            51%           39%

 

Source:  Central Bureau of Statistics

 

After riots in May 1998 that targeted ethnic‑Chinese businesses in Jakarta and other cities, concerns arose that the Indonesian retail distribution system, operated in large part by ethnic‑Chinese traders, might not function properly.  As of July, however, most observers agreed that the distribution system was still operating, although it was hobbled by lack of credit, decreased demand and security concerns.  The affordability of basic goods, rather than their availability, was the problem.  In late July, the government offered rebuilding assistance to businesses that were destroyed in May, and offered assurances that businesses, warehouses, and trucks would be protected.

 

Negative Outlook for Major Sectors

 

In the sweeping economic crisis of 1997‑98, contraction, rather than growth, was the order of the day.  Preliminary figures for the first half of 1998 indicated that real GDP had declined 12 percent compared to the first half of 1997.  As Table 9 indicates, the Indonesian Central Bureau of Statistics projected that real GDP would decline by 13 percent for the year, in marked contrast to real GDP growth of recent years (1993: 6.5 %, 1994: 7.5 %, 1995: 8.2 %, 1996: 8.0 %, 1997: 4.6 %).  Private analysts and securities firms expected a real GDP decline as large as 25 percent.  The domestic and regional economic uncertainties

combined with political change made it difficult to predict when growth would resume.   

 

The government expected a contraction in all major sectors, with the exception of negligible growth in agricultural output.  The comparatively positive outlook for agriculture was significant because it was the largest employment sector, accounting for 41 percent of workers in 1997.  Sectors with a significant export component (agriculture, mining) or receiving large subsidies (public utilities) were projected to do relatively better than others.  At the opposite extreme was the construction sector, which was projected to contract 35 percent for the year.

 

Manufacturers faced a declining domestic market, mounting debts, difficulty obtaining trade credit or working capital, and, in some cases, labor unrest.  Auto assembly and manufacturing, previously a rapidly growing area, suffered an 82 percent decline in sales during the first half of 1998, compared with the same period in 1997.  Where possible, a shift toward exports was underway.  An East Java lighting firm reported that it was exporting 75 percent of its output as of mid‑1998, compared to 40 percent a year earlier.

 

In the trade sector, which includes hotels and restaurants, it was easy to find evidence of distress.  Most four‑ and five‑star hotels in Jakarta had percentage occupancy rates in the teens or low 20's as of mid‑1998, down from the 70‑percent range a year earlier.

 

In property and finance, the slowdown in overall activity led to declines in property prices and occupancy rates.  Rental prices in Jakarta's prime shopping malls, traditionally priced in U.S. dollars, fell from US$ 80/m2/month in June 1997 to US$ 10 in June 1998.  Jakarta office occupancy rates, already down to 87 percent in late 1997, reportedly dropped to 70 percent by June 1998.  The banking sector was expected to continue to contract.

 

Table 9.  Real GDP (1993 prices) rupiah trillions

 

                             1997      1998*     % change

Agriculture                 64        64        0.3%

Mining and quarrying         38        36        ‑6.9%

Manufacturing                109       96        ‑12.0%

Electricity gas and water    5        5         ‑2.2%

Construction                35        23        ‑35.4%

Retail and wholesale trade,

   hotels, and restaurants   73        57        ‑21.4%

Transportation and

   communication             32        28        ‑11.6%

Finance, rentals, and

   company services           39        32        ‑18.6%

Services                     38        36        ‑5.2%

GDP                          434       377       ‑13.1%

GDP excluding oil/gas        399       343       ‑14.1%

 

*preliminary projection, based on Jan‑Jun 1998 data

 

Source:  Central Bureau of Statistics

 

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Chapter III-Political Environment

 

Nature of the Political Relationship with the U.S.

 

Relations between the United States and Indonesia are good.  The United States has assumed a lead role in the international community’s response to the devastating economic-financial crisis that struck Indonesia in the latter half of 1997 and continues to plague the country.  In addition, the Indonesian people are generally aware of the fact that the United States publicly supports reform and urges the Indonesian government to practice restraint in dealing with its student demonstrators and other critics.  The strong support of financial assistance and political reform has strengthened U.S. relations with the government, NGOs and the Indonesian people in general.

 

U.S. leadership in the provision of critically needed assistance in 1997-1998 marked a significant shift from what had been a steady, but shrinking stream of largely development assistance to Indonesia since its independence.  A large portion of United States assistance is now aimed at responding to the humanitarian needs of the population, many of whom are rapidly slipping below the already very low poverty level.  U.S. companies were among the first to invest in Indonesia following the rise of the “New Order” government under President Soeharto, and many have opted to remain, despite the economic crisis.

 

Notwithstanding the abrupt political changes in Indonesia in May, when public pressure forced the resignation of President Soeharto, United States engagement with the Government of Indonesia (GOI) has remained intense with frequent senior level visitors to Jakarta, as well as senior GOI visits to Washington.  Despite a scaling back of training exercises for the Indonesian military, and the fact that U.S. Congressional scrutiny of U.S. involvement with ABRI in the area of military equipment sales and training remains high, military to military relations have been maintained in part by regular senior United States military visits to Indonesia.  In addition to good government relations, the United States has continued to expand cooperative relations with Indonesian NGOs, continuing efforts to foster the development of a network of civil society institutions.

 

The good relations with both civil and military institutions and NGOs has provided the basis for United States support of the new Indonesian government as it pursues fundamental reform in the areas of human and civil rights, political freedoms and market economic reforms.

 

The United States values close relations with the world’s fourth most populous country because of its past and future economic dynamism and the potential of its markets.  Moreover, its strategic location astride a number of key international straits, and its moderating influence in regional and international bodies such as the Asia Pacific Cooperation (APEC) Forum, the Organization of the Islamic Conference (OIC) and the Non-Aligned Movement (NAM) add to the overall importance of good relations.

 

The United States also appreciates Indonesia’s contribution to the maintenance of regional stability through its membership in the Association of Southeast Asian Nations (ASEAN).  Indonesia’s leading role in addressing complex political developments in Cambodia, and efforts to resolve both the conflict in the Southern Philippines and conflicting claims in the South China Sea are also appreciated.

 

For its part, Indonesia values its access and success in U.S. markets, the security provided by continuing United States military presence in the region, and the influx of capital from U.S. investors.

 

Friction points in the U.S.-Indonesian relationship in recent years have centered on human rights concerns and labor rights.  The resignation of President Soeharto and the inauguration of the government of President Habibie has led to a significantly improved human rights and worker rights climate, with many chronic issues of the bilateral human rights agenda relieved.  The release of political prisoners, new legislation that permits  new labor unions to organize and operate, and the relaxation of media restrictions are some of the major improvements that have recently begun to transform Indonesian society.  Human rights concerns still exist, however.  Security forces have recently engaged in extra-judicial killings in East Timor and Irian Jaya and the government has been criticized by NGOs and the media for its slowness in pursuing investigations of the May 1998 riots, including disappearance cases and the killing of four university students in Jakarta.  All of these incidents transpired in the final months of the Soeharto administration.

 

The Political System in Brief

 

As stipulated by the 1945 Constitution, supreme governmental authority in Indonesia is vested in the 1,000-member people’s consultative assembly, the MPR.  The MPR meets at least every five years to select the president and vice president and establish the broad outlines of government policy for the next five years.  In the past, half of the MPR members were appointed by the President, while 425 were elected in a process heavily controlled by the President.  Under the system maintained during the Soeharto era, only three political groupings were permitted by law.  The largest grouping, Golkar, was a government-sponsored organization comprised of government, civil and military cadres, and various “functional groups.”  During elections, Golkar competed against two minority parties who faced insurmountable systematic disadvantages.

 

The Habibie administration has pledged to overhaul the “political laws” that precluded a democratic electoral outcome.  It has also pledged to hold national parliamentary elections in mid-1999, with a session of the newly elected MPR set to meet in late 1999 or early 2000 to select a new president and vice president.  Foreign and domestic observers are monitoring the progress of these promised reforms with great interest.  One of the anticipated reforms, the lifting of restrictions on party formation, is already changing the political landscape, as a plethora of parties now organizing, reflecting a wide range of perspectives and interest groups.

 

Major Political Issues Affecting the Business Climate

 

The political issue that affects the business climate the most is political and social stability.  While the Habibie administration has recognized the importance of stability to the business climate and has taken steps to foster stability, the continuing economic crisis that now generates severe pain, especially among the poorest sectors of society, poses risks of social unrest.  The government’s pledge to call early elections that will be based on rules that will be more fair than the election rules under the strongly authoritarian Soeharto regime, offers some hope that a smooth transition to a more stable, elected government will occur.  A democratically elected government will be in a stronger position to restore confidence because of improved legitimacy.

 

The government has pledged to end “corruption, collusion and nepotism,” offering hope that the corrupt practices that undermined the economy and contributed to the “high cost economy” during the Soeharto era will not continue to poison the business climate.

 

Labor law reform, by creating a more clear and more equitable system of industrial relations, is anticipated to reduce the prospect of violent strikes that have occasionally clouded the business climate in the past.

 

Modern, transparent bankruptcy laws and an impartial judicial system will also strengthen investor confidence in the Indonesian economy, as will consistent government practice in honoring contracts, a policy under pressure because of the economic crisis. 

 

Finally, a more stable political system will permit Indonesia to enunciate clearly and credibly its economic policy directions.  The Habibie administration, with the support of the international financial institutions and other governments, is formulating an economic reform program that could lead to an improved business climate.  In a more open political climate, elements of the program could be modified. 

 

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CHAPTER IV - MARKETING U.S. PRODUCTS AND SERVICES

 

Distribution Channels

 

The government decided in 1998 to open wholesale and “large” retail trade (e.g. department stores) to foreign investors, with some restrictions, as part of its agreements with the IMF to open up the economy.  An Indonesian minority partner is required for retailing but not for wholesaling.  A foreign firm can have either a wholesale or retail license, but not both.  The new regulations opening these fields to foreigners remain to be tested, and a learning experience for investors and the government can be expected.  Relevant regulations include: Minister of Investment Decrees 11 and 12 of April 30, 1998; Government Regulations 15 and 16 of January 21, 1998 both signed by the President; earlier Government Regulations Nos.41 and 42 of 1997; Government Regulation No. 2 of 1996; and various Minister of Industry and Trade Decisions, including 23/MPP/KEP/1 of 1998.

 

Historically, import/export, wholesale and retail distribution have been reserved for Indonesian companies, and dominated by several hundred of the largest conglomerates.  Many of these firms have warehouses and distribution centers throughout the archipelago.

 

Representatives and Agents

 

Foreign companies may open and maintain one local representative office in each of the 27 provinces, with the permission of the Indonesian Department of Industry and Trade.  The representative may be an Indonesian company, an Indonesian individual, or a foreign national.  Foreign representative offices are not permitted to engage in direct sales but may engage in sales promotion and marketing, market research, and technical advice.

 

Nonetheless, the services of an aggressive, active Indonesian citizen agent or distributor are an important means of expanding sales in Indonesia because they know the cultural minefields and systemic processes that foreigners would need years to begin to master.  The variety of relationships between foreign principals and Indonesian representatives can take many forms, including the secondment of expatriate staff to the Indonesian company to oversee service delivery according to the foreign party’s expectations.  In many instances, foreign companies have established close connections with Indonesian national importers, allowing the two companies to operate virtually as one.  The Indonesian company acts as an importer/distributor for overseas principals and the foreign company promotes its products within Indonesia.

 

Appointment of an Indonesian agent (or distributor) requires care, since it is difficult to get out of a bad relationship.  Indonesian law allows the severing of an agency agreement only by mutual consent or if a clause permitting the severance is contained in the original agency agreement.  As in many countries, the Indonesia’s network of contacts and personal power dictate what it costs to buy oneself out of a bad agency agreement.

 

The appointment of an Indonesian sole agent is not required by law, except for a few product lines: fertilizer, certain types of heavy equipment, including road rollers, hoisting and lifting apparatus, tractors, cement‑mixing machines, motorcycles, cars and trucks.

 

Since 1980, in order to spur the development of indigenous enterprise, particularly new, small, economically weak enterprises, the government began requiring the state oil company Pertamina and other government agencies to deal through Indonesian agents when purchasing imported goods or services.  The government also began to pressure foreign firms into dealing through an Indonesian agent, rather than third‑country middlemen.  The predilection of some foreigners for regional representatives, often based in Singapore, rather than Indonesian-based representatives, is particularly unwelcome by the government although it is not prohibited by law.  For these reasons, a foreign firm selling to government agencies would do well to appoint an Indonesian firm as its agent.

 

Many Indonesian importers do not specialize in particular product lines, and represent a multiplicity of foreign manufacturers and product lines.  Generally, however, large conglomerates establish discrete company units that tend to specialize around a product range.  Medium and smaller importers also specialize in a narrow range of goods, but no one is averse to adding a completely different product line if profit can be foreseen.  In mid-1998, many agents of industrial products whose market collapsed with the recession began looking at new, income-generating lines as diverse from their norm as Louis XIV furniture (for export) or consumer foodstuffs.  

 

It is generally advisable to set up agency arrangements with firms that handle a complementary range of products.  These are not essential, however, since substantial sales can often be made by firms active in quite different product lines.  An increasing number of firms identifying themselves as suppliers of "technical goods" concentrate on general industrial machinery and equipment.  These firms often have engineers on their staff and are prepared to provide engineering assistance and after‑sales technical support.

 

The main difference between a representative office and an agent is that the former cannot “sell” or sign contracts but only market and do research, while the latter can perform all trade activities.  Only Indonesians can function as agents. 

 

Foreign principals often work out a management agreement that allows the foreign company in Indonesia to play a more active role in the marketing efforts of its Indonesian agent or distributor.  In many cases, a separate agreement is signed between the expatriate personnel and the foreign employer to regulate this relationship.  The tax liability of the foreign firm is limited to the income of the expatriates assigned to the representative office, while any other taxes are assessed to and borne by the agent.  Types of management agreements include: (1) technical assistance agreements; (2) management agreements; and (3) management agreements coupled with financial agreements.

 

The technical assistance agreement limits the foreign firm's function to providing technical assistance to the Indonesian company.  The management agreement allows the foreign firm to manage the company or a division within the company.  In the management agreement coupled with a financial agreement, the foreign firm also finances the Indonesian operation, either under the name of the Indonesian company or a division thereof. Remuneration to the foreign company can be in one of the following forms:(1)fixed fee;(2) commission; or (3) profit‑sharing.  Whatever basis is used for remuneration, it must be formulated clearly in the agreement, and it must be applicable under the present Indonesian laws.  To protect the foreign company's interests properly, a bona fide and comprehensive agreement should be drawn between the parties concerned.

 

Franchising

 

Franchising is only a few years old in Indonesia, but until the 1997-98 recession, it was rapidly becoming a popular business approach for U.S., other foreign, and Indonesian companies.  The depreciation of the rupiah has made virtually impossible the payment of franchise royalties in foreign exchange.  Creative arrangements must be agreed at the current time, generally involving a deferred payment scheme until the rupiah and the economy recover.  

 

Franchises facilitate the transfer of know-how and managerial expertise to the franchisee companies while simultaneously allowing the franchisor to quickly establish a presence in the country.  Under a typical franchising agreement, the franchisor receives royalties and fees as stipulated in the contract.  In exchange, the franchisee has the right to use (and manufacture) copyrighted, patented or service-marked materials identifying the enterprise.  The franchisor typically provides training and organizational guidance in return for a guarantee that the franchisee will follow these operational directions.

 

Although there is no specific law regulating franchising, the legal underpinnings for franchising are specified in article 1338 of the Indonesian Civil law (KUH Perdata ‑ Kitab Undang Undang Hukum Perdata) which states that business persons are free to conclude contracts.  Further legal grounding for franchising can be found in the 1992 law on trademarks No. 19, article 44-50.

 

There are no widely accepted models for business contracts covering franchise agreements.  However, the foreign principal usually provides the franchisee with his own standard contract format which is used as a basis for developing franchise agreements with the local business enterprise.  The franchise agreement should be reviewed and notarized by a public notary in Indonesia in order to make it legally binding.

 

Franchise agreements should be accompanied by other contractually binding arrangements such as loan agreements, site leases, building agreements, graphics, employee selection, standard description and promotion.  Franchise agreements should also include a provision regarding the settlement of disputes through arbitration which may arise out of breach of contract or disagreements between the contracting parties (See “Need for a Local Attorney” later in this chapter).

 

Direct Marketing

 

Direct marketing is used in Indonesia to sell many kinds of products, from insurance to sewing machines.  Companies such as Avon and Amway have built up large businesses by direct marketing through local distributors.  Independent Indonesian companies have copied their methods and success. 

 

 

Joint Ventures/Licensing

 

Since 1994 the government has removed most requirements for domestic equity and joint ventures.  Foreign investors who opt for 100 percent initial ownership are obligated to divest to Indonesians some share -- as little as one percent -- after 15 years.  This can be accomplished through the stock market.  This requirement is too new to have been tested yet.

 

As a practical matter a local joint venture partner is often essential for success in this market, for the same reason that an activist Indonesian agent or distributor has advantages over a foreign trade representative office.  The choice of an Indonesian joint venture partner is critical for many reasons, especially for knowledge of the local scene and contacts, which are important for successful operations in Indonesia.  A few experienced firms provide background, credit-type reports on Indonesian entrepreneurs and firms (See Chapter XI for list of Consultants and contact information).

 

A partnership in Indonesia is difficult to dissolve.  Consequently, the first choice has to be the correct choice.  Business sense is as crucial to any commercial endeavor and contacts in Indonesia as anywhere else; “contacts” alone, while important in Indonesia, can not substitute for business skills in an Indonesian partner.

 

Because Indonesians place great importance on personal relationships and mutual understanding, partnerships tend to be based primarily on genuine accord, with the written contract playing a less significant role.  It is therefore important that any agreement be well understood by both sides.  A contract over which there are conflicting interpretations is certain to cause future problems.

 

In some cases, licensing arrangements for products/services are more cost-effective options for U.S. companies doing business in Indonesia, but firms should apply the same cautions recommended for joint venture partners.

 

Steps to Opening a Representative Office

 

Statements emanating from the Indonesian Investment Bureau (BKPM) in mid-1998 offer hope of changes that will reduce the paperwork process and delay in applying for the necessary government permit for a foreign investment in Indonesia.  At present, a business permit issued by the appropriate government agency is required to establish an office in Indonesia.  Several government agencies may be involved in issuing a business permit, depending on the nature of the business.

 

To open a foreign representative office in Indonesia, the firm must appoint a representative: the representative may be an Indonesian company, Indonesian national, or an expatriate.  A foreign representative office in Indonesia is actually more of a liaison office.  According to Indonesian law, a representative office is restricted in the types of activities that it can pursue.  These offices are restricted from signing sales contracts, collecting payments, and participating in other related business activities.  Prior to opening an office, however, the firm must establish itself as a legal entity by registering with the proper Indonesian government authorities.  The process is as follows:

 

1.  A letter of intent and a letter of appointment [indicating the appointed representative], both from company headquarters and on official letterhead, must be sent to the Indonesian Embassy or an Indonesian Consulate for notarization.  A letter of reference from the embassy or consulate is also required (See Chapter XI for contact information).

 

2.  The notarized letter of intent, the notarized letter of appointment, and the letter of reference, along with the resume of the appointed company representative and his or her Indonesian work permit (KIMS Card) needs to be submitted.  If the appointed company representative is an Indonesian citizen, a copy of the Personal Identity Card (KTP) needs to be submitted instead.  All the material is submitted to:

 

     Rifana Erni

     Director for Domestic Business Development

     Director General of Domestic Trade

     Ministry of Trade and Industry

     Jl. MI Ridwan Rais 5, Jakarta 10110

     Tel.: (62-21) 385-8189

     Fax: (62-21) 345-3114

     Email: erni@pusdata.dprin.go.id

 

Regional representative offices, classified as serving two or more other ASEAN nations, can also be established in Indonesia.  The regional representative office is also limited to more of a liaison role and is restricted from participating in many business transactions.  Interested firms should contact the

 

Capital Investment Coordinating Board (BKPM)for procedure information:

 

     Hamza Has

     Minister and Chairman

     Capital Investment Coordinating Board (BKPM)

     Jalan Jend. Gatot Subroto 44

     Jakarta Selatan, Indonesia

     Tel.: (62-21) 525-0023

     Fax: (62-21) 514-945

 

Representative offices that are involved in construction, engineering, or related consulting are required to register with the Ministry of Public Works.  Foreign representative offices in these fields, in conjunction with Indonesian companies, are allowed to seek project opportunities, submit proposals, participate in tenders, and oversee projects at all levels.  Foreign engineering firms with representative offices can participate in government projects.  For procedure information, interested firms should contact the Ministry of Public Works.

 

     Drs. Inu Endro Sayano

     Chair of the Working Group for Construction Services and Public Works

     Ministry of Public Works

     Jl. Pattimura 20

     Jakarta Selatan, Indonesia.   

     Tel.: (62-21) 739-6640, 720-3371, 739-5588

     Fax: (62-21) 739-6640 

 

Many foreign firms opt to have local consulting firms or their Indonesian representatives take care of the registration process.  The application process time varies from two to four weeks.  Representative offices are also required to submit reports of business transactions and employee information on an annual basis to the Department or Ministry that it is registered with.

 

Selling Techniques

 

Indonesian consumers, particularly from the middle and lower income groups, are sensitive both to price and to general economic trends (e.g. interest rates).  Thus, importers of U.S. goods and services here will pay close attention to pricing, more than to product quality and promptness in delivery when making purchasing decisions.  They will seek low interest financing, particularly in the coming year.

 

Other key success factors for doing business in Indonesia are patience and presence.  Companies that have made a commitment to the country by establishing an office, or some other significant presence, will be more successful in marketing their products than those that attempt to sell their product on annual whirlwind trips.  Brand loyalty and name recognition are highly valued by the Indonesian consumer.

 

To sum up, ways by which foreign interests can engage in business in Indonesia include:

     -the appointment of agents and/or distributors

     -representative office

     -technical assistance or licensing agreements

     -joint venture operations

     -establishing a 100 percent foreign-owned subsidiary

 

A joint venture production operation can be a good option for products that have sales potential in both the domestic market and as exports throughout the rest of Asia.

 

Press Contacts

Personal contacts are important in Indonesia, and businesses should foster open communication with the press.  The U.S. Information Service (USIS), located at the American Embassy, is available to help businesses make initial contacts with the local media.  USIS can arrange an introductory meeting between company representatives and the Indonesian press through a press conference or an informal gathering.  Please contact the Press Attaché at the American Embassy for further information (See Chapter XI for contact information).

 

Advertising

 

Advertising in local media and newspapers is recommended for introducing new products, particularly in areas of purchasing power concentration, such as Jakarta and West Java.  However, advertising is currently restricted by government decree to 35 percent of a newspaper's content.  A maximum length of 24 pages per newspaper edition is also mandated by the government.  These restrictions have resulted in very high advertising rates in the leading newspapers.  In July 1998, the price quoted for a full color, quarter page ad ranged from about Rp. 4,050,000 ($405: US$ 1 = Rp. 10,000) to $16,500 in five daily newspapers.  In those same newspapers, a black and white 2 column, 150 cm ad ranged from about Rp. 3 million ($300: US$ = Rp. 10,000) to about $1,800.

 

A listing of major, recommended newspapers and business journals (in Bahasa-Indonesia, except where noted) follows:

 

Newspapers (all dailies):

Kompas

Suara Pembaruan

Media Indonesia

Bisnis Indonesia

Neraca Harian Ekonomi

Jakarta Post (English)

The Indonesian Observer (English)

The Indonesia Times (English)

 

Weekly Newsmagazines:

Gatra 

Tajuk

Forum

Kontan

 

Business Journals:

Warta Ekonomi (weekly)

Eksekutif (monthly)

Properti (monthly)

Prospek (weekly)

Swasembada (monthly)

Economic and Business Review Indonesia (weekly or bi-weekly, English language)

Indonesia Business Weekly (English language)

 

In most cases, direct mail advertising is efficient and effective, if the mailing lists are properly prepared and updated.  Local advertising agencies can also assist in arranging  films, slides, and posters and signboards for bus exteriors, bus stop shelters, and bridges.

 

Television advertising has grown rapidly and surpassed newspaper advertising in dollars spent since 1992.  Indonesia has five commercial television stations (TPI, RCTI, SCTV, Indosiar and An-Teve) and one state-owned outlet (TVRI).  RCTI and SCTV are the most popular stations in major cities and are available in 19 and 20 major cities, respectively.  The potential viewership for any station is approximately 120 million people.

 

Another advertising medium is the "Standard Trade and Industry Directory of Indonesia," an official publication of the Indonesian Chamber of Commerce and Industry (KADIN).  Requests

 

may be made to the publisher at Jl. Hayam Wuruk 4 SX, PO Box 4556, Jakarta Pusat.

 

Product Pricing

 

Given the competition that American suppliers face from products supplied by foreign competitors, product pricing must take into account the costs of delivery, distribution, advertising, and image.  As product pricing is one critical factor in determining the product's success in the market, market research is a useful tool.  This includes studies on both consumer preferences and competitive practices.  Pricing is best developed with advice from local distributors, who are well attuned to the competitive factors at play in the specific market.  U.S. companies may conduct their own market research, obtain information from the U.S. Commercial Service, or contract with private research firms (See Chapter XI for a list of consultants and contact information) .

 

After-Sales Service and Customer Support

 

One critical aspect of a product's successful penetration into any market is customer support and after-sales service.  Some American firms face difficulties in providing this support due to distance and the costs of maintaining product support facilities in a foreign country.

 

Although some local distributor partners normally establish such mechanisms, firms should be prepared to invest substantial amounts of capital and manpower into making their local partner a first-class service provider.  Regardless of the reputation a company may have internationally, Indonesian consumers value a firm that has on-the-ground customer support.  They expect not only to have their needs handled locally, but also quick turnaround times.

 

Selling to the Government

 

Although plans are underway to privatize 159 state companies, the Government of Indonesia is still a major customer of a variety of products and services.  These cover the full range of defense materials, items needed for infrastructure projects, research and development programs, and several of the pure industrial needs categorized under "Strategic Industries."  Strategic industries are under the control of the newly established Department for the Empowerment of State Enterprises.

 

Though it may be possible in some cases to sell directly to the government, there is good reason to use the services of an agent or distributor for the early stages of project development, delivery, installation and service needs.  Traditionally, this is because most government procurement has been decided on the basis of influence peddling.  This has not always mean that corrupt payments need be involved; pre-selection sometimes is based simply on favors to friends.  This means that traditionally the rest of the tendering process simply has been a matter of “going through the motions” or a shadow play theater.  New-to-the-market U.S. firms need the careful advice of local representatives to avoid wasting time and money in participating in a fake competition whose outcome is not transparent.  The value of a local representative in this case is to make sure the outcome is favorable to his/her client, not the reverse. U.S. firms also need to be sensitive to the difficulty some Indonesians have in declaring bad news to someone; if your agent knows a tender is “cooked” against you, he may be reluctant to disappoint you with the bad news in advance.  A close relationship with the agent is the best way to ensure frankness.

 

New efforts since May 1998 to root out corruption, collusion and nepotism (KKN, in Indonesian initials) in the government procurement process may make the process more legitimate.  Also, Presidential Decree No. 7 of January 1998 was drafted to make transparent the tendering process for infrastructure projects, which until recently often resulted from an initiative of a private proponent, generally someone close to the Presidency.  Implementing regulations have not been issued for this decree.

 

Most sales to the military must be carried out through an Indonesian agent.  Often the customer will assist in the identification of the proper agent.

 

American firms should become familiar with the "Blue Book", a listing of major projects identified by the Government of Indonesia as essential to national development priorities.  The document is published annually by the National Planning Agency (BAPPENAS) and constitutes the official list of projects that are open to foreign official assistance and other sources of external financing.  Most of the projects listed in this book require "soft loan" (low interest rate) financing.  The U.S. government does not initiate soft loan financing, and although the U.S. Eximbank offers “matching” soft loans from its “war chest,” Indonesia almost never has accepted offers that would displace other donor commitments made through the annual World Bank-sponsored Consultative Group on Indonesia (CGI).  Rarely, some U.S. firms have been successful at convincing Indonesian authorities to accept Eximbank matching soft-loans as “add-on’s” rather than displacements to another donor’s offer.  Ad-hoc soft loans offered outside the CGI may offer opportunities for using Eximbank matching loans. (Note: As this document went to print, Eximbank no longer was committing to any loan project in Indonesia.)

 

Projects listed in the Blue Book are classified into three categories, A, B, and C, according to their stage of preparation (i.e. feasibility).  A Category C project, for example, is one for which feasibility has yet to be established.  With such projects, there may be opportunities for foreign firms (especially engineering firms, consultants, etc.) to assist in determining feasibility.  Category A and B projects, on the other hand, are ones for which feasibility has been or will soon be established.  U.S. firms should also familiarize themselves with opportunities available through ADB or World Bank-funded projects. 

 

Counter Trade Policy

The Government of Indonesia has since 1982 nominally required winners of some large government tenders to undertake reciprocal purchase or sale of Indonesian non-oil/gas products.  It is stipulated for any imports of goods by government institutions that exceed 500 million rupiah in value and is financed by the State budget or other commercial credit.  A foreign firm that wins this kind of government procurement is obligated to purchase Indonesian non-oil/gas commodities in an amount equal to a specified percentage of the value of goods and services bought by the government.  Usually the foreign firm does not directly undertake this trade, but pays a fee to one of an approved list of Indonesian trading companies to undertake the trade on its behalf.

 

Procurement from the following is exempt from counter trade requirements: procurement funded by soft loans from multilateral banks; the domestic cost element of a foreign firm’s supply contract; services used by the government provided by professional experts such as accountants, lawyers, consultants and the costs of patents, fees, and the like; and purchases undertaken within the framework of joint ventures between a foreign company and a state-owned company.

 

In 1995 the value of counter trade reached $1.2 billion; in 1996 it decreased to $834 million and involved 67 countries.  The United States was first with $166 million worth of counter trade, followed by Japan, Singapore, South Korea, and Philippines.

 

The Department of Industry and Trade is the coordinating and regulatory agency for counter trade deals. Contact:

 

          Mr. Edi Putra, Head,

          Counter Purchase Division,

          Directorate of Exports

          Directorate General of International Trade

          Department of Industry and Trade

          Jalan M.I. Ridwan Rais, No. 5, Block II, 9th Floor

          Jakarta 10110, Indonesia

          Tel: 62-21-385-8171, ext. 1189

          Fax: 62-21-385-8191

 

Selling to Specialized Sub-Markets

 

Pertamina: The national oil and gas monopoly oversees all oil and gas activities, although Production Sharing Contractors (PSC’s) produce most of the hydrocarbons under contract.  Purchases by either Pertamina or PSC’s must be made through a local, Indonesian-owned limited liability company.  Foreign suppliers have a choice of relationships they can establish, e.g. a temporary relationship for a specific sale or purpose; an agency relationship; or a joint venture, in which the Indonesian partner owns at least 5 percent of the venture.  Only Indonesian companies can bid on most service contracts to Pertamina. 

 

Most purchases of goods and services are through tender and generally only vendors with a registered vendor ID (Tanda Daftar Redajan -- TDR) are considered qualified contractors (Daftar Redanan Mampu - DRM) and able to bid.  Sometimes direct purchasing is permitted, without competitive bidding.  While PSC contractors can draft their own tenders, procurement by them valued at more than 2 million rupiah and up to 10 million rupiah requires approval from Pertamina/BPPKA (Foreign Contractors Regulating Agency).  Procurements over 10 million rupiah require approval of the Coordinating Minister for the Economy.

 

Tender awards by Pertamina are based on price, Indonesian content, technical advantage, and reputation.  Domestic goods and services must be used, if available, even at higher cost.  All equipment purchased by PSC’s is considered Pertamina property upon arrival in Indonesia. 

 

 

PT. Freeport Indonesia:  As the largest American and foreign investor in Indonesia, producing copper and gold in Irian Jaya, Freeport is a major buyer of U.S. and other overseas goods and services for its workforce of 16,000 and its production that is planned to reach 160,000 tons of ore per day in 1998 with mining facilities worth more than $4 billion.  The company considers quality, price, delivery, and technical specifications of products needed.  Under terms of its Contract of Work, Freeport Indonesia must allow local Indonesian suppliers to bid on all contracts, and the company follows a practice of attempting to increase procurements from Indonesia within the practical limitations of its selection criteria.  Freeport Indonesia maintains purchasing offices in New Orleans (for U.S. and European suppliers), Singapore, Cairns (Australia) and Jakarta.

 

U.S. firms interested in selling to Freeport Indonesia should contact:

              PT Freeport Indonesia Company

              1615 Poydraw St., P.O. Box 51777

              New Orleans, Louisiana 70112

              Tel: 504-582-4176

              Fax: 504-582-4190

Regional “Growth Nodes”

 

Marketers and investors may also find advantage by establishing distribution or assembly/manufacturing operations in 14 “growth node” regions in Indonesia, which are targeted for economic development via special tax incentives.  They include obvious large cities such as Jakarta, Surabaya, Bandung, Medan and Ujang Pandang, and less obvious districts such as Biak Island in Irian Jaya, and the Manado area of North Sulawesi.  Although the government has established the “growth nodes,” it depends upon private initiatives to bring value to the idea.

 

The same is true concerning four “growth triangles” involving areas of Indonesia and neighboring ASEAN countries, and an “Australia Indonesia Development Area” -- all of which offer intra-regional incentives for regional distribution and assembly/manufacturing.  The “Growth Triangles” include: Singapore/Riau Islands (Batam, Bintan and Karimun -- which are being developed as off-shore additions to Singapore’s industrial base; an international airport exists on Batam, which is 12 km. from Singapore); the Indonesia/Thai/Malaysia Growth Triangle (IMT-GT) including the northern-most Sumatran provinces of Aceh, North Sumatra, West Sumatra and Riau; the Indonesia/Malaysia/Singapore Growth Triangle (IMS-GT) including the Central and Southern Sumatran provinces including and south of Riau; and the Brunei/Indonesia/Malaysia/Philippines East ASEAN Growth Area (BIMP-EAGA) that was expanded in 1996 to include all Indonesian provinces in Kalimantan and Sulawesi, plus Maluku and Irian Jaya. 

 

Finally, the “Australia Indonesian Development Area (AIDA)” aims to focus development attention on all of Indonesia except the islands of Sumatra and Java.  U.S. firms having strategic alliance with Indonesian or Australian entities can participate in AIDA projects.

 

Protecting Your Product from IPR Infringement

 

Protection of intellectual property rights (IPR) in Indonesia is hampered by inadequate enforcement of the relevant laws and regulations.  Foreign companies therefore must be vigilant in protecting their products from IPR infringement.  Some choose to go through the Indonesian legal system, but cases may take several years before they are finally resolved.

 

Occasionally, foreign companies work with local law firms and law enforcement officials to conduct police raids on counterfeiters.   Others conduct periodic seminars on the adverse effects of IPR infringement on the Indonesian economy, one of which is reduced investment by foreign companies.

 

Ultimately, the course taken by companies to protect their intellectual property rights will depend on their product.  As an example, one U.S. company first identifies the counterfeiters of its products and then proceeds to work with them and sign them as legal licensees of its products.  Some computer software companies provide free training and/or sell their software at competitive prices, while warning that copies of their product may contain damaging viruses.  Also, companies with well-known trademarks must be vigilant in defending their marks by registering them early or seeking a cancellation of an unauthorized registration through the Ministry of Justice.  In general, acquiring a strong local partner or agent can help in defending trademarks and intellectual property, as long as the arrangement remains amicable. 

 

(See also Chapter VII - "Investment Climate" - for background on Indonesian laws and regulations regarding the protection of intellectual property rights.)

 

 

Need for a Local Attorney

 

Because Indonesia’s legal system is currently being overhauled and modernized, firms are strongly advised to locate and retain a local attorney early in the investment process.  In the event of a commercial dispute, one should first attempt to reach consensus through negotiation, using a mediator acceptable to both parties if necessary.  If deliberation fails to achieve consensus, then companies may enter into arbitration.  To prepare for this eventuality, an arbitration clause should be included in any commercial contract with Indonesia chosen as the site of arbitration.  This is recommended because foreign arbitral awards have proven difficult to enforce locally.  Badan Arbitrase Nasional Indonesia (BANI) is the local arbitration board and companies may employ BANI or select their own arbitration vehicle and procedures (i.e. ICC or UNCITRAL).  Only when arbitration fails should companies consider litigation.  The Indonesian court system has proven to be an ineffective means of recourse for American companies.    

 

Although foreign legal firms cannot yet open offices in Indonesia, a number of American attorneys consult with Indonesian firms, some having consulted locally for more than ten years.  These attorneys are well placed to assist American firms in working their way through the Indonesian legal structure (See Chapter Xi for a list of lawyers and contact information).

 

Trade Promotion

 

The Ronald H. Brown U.S. Commercial Center

 

The U.S. Commercial Center, located at the World Trade Center complex on Jalan Sudirman in Jakarta’s business district, is a good place for firms interested in the Indonesian market to begin.  The U.S. Commercial Center offers a variety of services that are beneficial to those wishing to take advantage of the many opportunities available in Indonesia.  Services include:

 

Market Assessment

The U.S. Commercial Center has a team of commercial specialists who are able to provide market assessments and counseling in a number of sectors.   

 

Facilities

The President’s Room, located in the U.S. Commercial Center, is a well-equipped meeting room with catering options.  Rental prices

 

of this facility are less than that of an equivalent room in a hotel. 

 

Trade Shows

The U.S. Commercial Center maintains a presence at all the major trade shows in Indonesia and promotes U.S. goods and services through  U.S. National Catalog/Video Pavilion.  Interested firms can partake in the Catalog/Video Pavilion and for a small fee, the following is offered:

 

a.   Company catalogs and promotional literature are exhibited at the U.S. National Pavilion at the major Indonesian trade shows in a number of sectors.  In addition, trade show visitors can view promotional videos and websites using the Pavilion’s two touch screen computers.

 

b.   A record of Pavilion visitors who have reviewed promotional material and expressed interest is kept.  That record, along with bio information on interested companies is sent to the Catalog/Video Pavilion participant. 

 

c.   Promotional materials used in the trade show are also exhibited for one full year in the permanent Catalog/Video Exhibit at the U.S. Commercial Center.  Over 1,800 Indonesian representatives visited the U.S. Commercial Center last year. 

 

Contacts

The Agent/Distributor Service, offered through U.S. Export Assistance Centers, is an inexpensive way to build a shortlist of potential local representatives.  This service, using our Commercial Specialists who contact local firms to determine their interest in representing the American principal, costs $250 and takes about 45 days to complete.

 

The Gold Key Service offers an appointment service for business executives visiting Indonesia.  Upon receiving company promotional material, commercial specialists investigate the local market, select potential business contacts, communicate with them, and build an appointment schedule with firms that appear to best meet the interested business’ needs.  When he or she arrives in Indonesia, a full schedule of appointments is already established.

 

To determine whether or not the Gold Key Service is an appropriate investment, free preliminary evaluations of products’ potential in the Indonesian market are offered.  To take part in this free evaluation, fax product literature and a half-page description of products/services.  Upon completion of the preliminary evaluation, results and recommendations will be faxed back to you.

 

The full range of Gold Key Services is listed below:

 

a.   Standard Gold Key Service: $500 for research on one line of products and the scheduling of one day of appointments (generally at least four per day) in one city.  Each additional day is $250 more.  Six weeks of lead time is required, from the day product literature is received.

 

b.   Gold Key Turbo: A priority service, requiring only three weeks lead time.  The cost is $600 for the first day of appointments and $350 for each additional day.

 

c.   Two-City Gold Key: A full day of appointments in Jakarta, followed by another full day in Surabaya, Indonesia’s second largest city.  The cost is $775 for these two days, and $250 for each additional day in either city.

 

To join the U.S. National Catalog/Video Pavilion or use any of the Gold Key Services, contact Richard Rothman, Commercial Officer, Trade Promotions at fax (62-21) 526-2855 or Email: Rrothman@cs.doc.gov.  More extensive contact information for the U.S. Commercial Center is available in Chapter XI.

 

The Agricultural Affairs Office

 

The Agricultural Affairs Office (AAO) in Jakarta is the USDA office in Indonesia that works closely with U.S. exporters, Indonesian importers, trade associations and Indonesian Government officials to increase sales of U.S. bulk and intermediate agricultural products.  In addition, the AAO reports on a number of commodities and is responsible for agricultural trade policy issues.  A branch of AAO is the Agricultural Trade Office which covers the promotion of U.S. high value agricultural products.  The AAO is able to assist interested agricultural exporters in a variety of ways:

 

Product and Market Information: Commodity reports and Indonesian contact lists are available on request.

 

Services and Facilities: Visiting exporters can take advantage of in-country briefings and five-star hotel arrangements at competitive U.S. embassy rates.

 

Trade Shows: The AAO encourages participation by U.S. companies in appropriate trade shows for bulk and intermediate commodities.

 

Trade Leads, Buyer Alert and AgExport Kit Services: The USDA Washington office provides a variety of services to U.S. companies.  Please contact Sharon Green or Linda Conrad for more information, at phone: (202) 690-3416, fax (202) 690-4374.

 

Foreign Agricultural Service’s (FAS) Home Page: http://www.fas.usda.gov.  The FAS Home Page provides exporters, producers, processors, researchers, trade organizations, financial institutions, and other interested individuals and groups with access to facts, figures, analysis, and activities of agricultural trade - around the clock and around the world.

 

U.S. Agricultural Trade Office (ATO)

 

The Agricultural Trade Office in Jakarta is the USDA office in Indonesia that works closely with U.S. exporters, Indonesian importers, trade associations, and Indonesian Government officials to increase sales of U.S. high value or consumer ready food products.  The ATO is a branch of the Agricultural Affairs Office.  The ATO is able to assist interested food exporters in a variety of ways:

 

Product and Market Information: Lists of importers and commodity reports are available upon request.

 

Services and Facilities: Visiting exporters can take advantage of in-country briefings, five-star hotel arrangements at competitive U.S. Embassy rates, and temporary office space.

 

Promotion Activities: A multitude of promotion opportunities are offered by the ATO, including trade shows (every year the ATO stages one major food show and several category specific food shows in Jakarta), agent shows (an opportunity for regional agents to join ATO sponsored trade shows and seminar series in major cities outside of Jakarta), in-store promotions (3-4 in-store promotions are held each year), a monthly newsletter (sent to about 300 Indonesian traders featuring news about various products), and a library and showcase in our office that displays company information and products. 

 

To take advantage of the activities that ATO offers, contact Dennis Voboril, Director, at fax (62-21) 571-1251, or phone at (62-21) 526-2850.  Also, please see the list of offered AAO services above.

 

U.S. Information Service (USIS) Programs for Trade Development

 

USIS organizes programs to foster trade and investment.  USIS programming highlights the advantages U.S. investment provides in terms of consumer value, technology transfer and human resources development.  USIS programs also promote the reduction of trade barriers, protection of intellectual property rights, and encourage sustained Indonesian support for trade liberalization.

 

USIS operates the Zorinsky Research and Information Service (ZoRIS), a state-of-the-art electronic research facility located in the USIS building on the U.S. Embassy compound.  ZoRIS resources include Internet access and a variety of databases accessible on-line.  These include the U.S. Information Agency’s Public Diplomacy Query (PDQ) database, Dialog, Legi-Slate, and Westlaw.

 

ZoRIS’s large collection of CD-ROMs include the UMI/PROQUEST series, which indexes hundreds of periodicals, with over 200 available in full image text, the U.S. Code Annotated, Phonedisc, and North American Fax.  ZoRIS staff maintains the U.S. Embassy Jakarta home page, a website with current information about the U.S. Mission, with direct links to the U.S. Department of State Foreign Affairs Network (DOSFAN), other U.S. government agencies, and additional sites related to foreign affairs, trade, and important bilateral issues.

 

USIS recruits speakers for events such as the annual Economic Seminar, co-sponsored with the Indonesian Economists Association, and on topics including U.S. trade policy and trade promotion.  For further information on the speakers program, please contact the Cultural Affairs Officer at (62-21) 344-2211, extension 2525.

 

The USIS Press Section, through press releases, its Book Translation Program and Worldnet interactive television dialogues, communicates U.S. views on trade and investment issues to Indonesian policy makers and the public.  Books translated into the Indonesian language under the auspices of the program include The Language of Trade by Michael Smith, The Rise of the Trading State, by Richard Rosecrance, Protectionism, by Jagdish Bhagwati and Preparing for the 21st Century, by Paul Kennedy.

 

See Chapter XI for more extensive contact information regarding USIS and its programs.

 

 

 

United States Agency for International Development (USAID)

 

Through its development activities, USAID promotes the adoption of open trade and investment regimes and creates opportunities for U.S. technology, equipment, and services.  USAID supports Indonesia's efforts to strengthen its commitments to free and open trade through reductions in tariff and non-tariff barriers through its technical assistance to the GOI.  Much of this work is being carried out in the context of Indonesia's international agreements within APEC, ASEAN and the WTO.  USAID is also facilitating adoption of updated laws and regulations which will facilitate commerce and economic development as Indonesia enters the 21st century.  This work has already assisted in the promulgation of new legal frameworks for capital markets, companies law, and commodities futures trading.  Current work is focused on competition law, bankruptcy, secured transactions, and arbitration.    

 

Urban infrastructure development is one area that has prominent USAID involvement that offers extensive trade and investment opportunities.  The Indonesia Cleaner Industrial Production (ICIP) Program is a USAID supported project in the field of urban infrastructure development.  Its goals are twofold: To reduce industrial damage to the environment by helping the Indonesian Government assume appropriate policies and programs, and to develop the capability of the Indonesian public and private sectors to reduce the generation of industrial waste with an emphasis on increased industrial efficiency and potential economic benefits.

 

ICIP's industry assistance is focused on industrial firms with significant emissions problems.  It is aimed at increasing industry demand for cleaner production services and technologies; assistance is in the form of cleaner production facility assessments, assistance to implement cleaner production projects, and the delivery of training, workshops and information regarding cleaner production to various audiences.

 

Assisted by the National Development Planning Agency and the Ministry of Industry and Trade, the ICIP Secretariat is responsible for the day-to-day implementation of the ICIP program, at the following address:

 

 

 

 

 

Mashill Tower-20th Floor

Jl. Jend. Sudirman Kav.25

Jakarta 12920

Tel: (62-21)526-7681 through 7684

Fax: (62-21) 526-7680

 

Private Participation in Urban Services (PURSE) is another ongoing USAID project in the area of urban infrastructure development.  The PURSE project is designed to help the Indonesian government effectively deal with rapid urbanization.  The project supports Indonesian Government efforts to increase private participation in the provision of urban environmental services, water supply, waste water and solid waste management through operating contracts, concessions, and investment.  Support is offered by helping the government develop the necessary legal/regulatory national framework, building local government capacity and facilitating transactions.

 

Under the auspices of USAID, The United States-Asia Environmental Partnership (US-AEP) was founded in 1992 to assist in addressing environmental degradation and sustainable development issues in the Asia-Pacific region by mobilizing U.S. environmental experience, technology, expertise and practice.  See the following section for a more thorough description of US-AEP activities and the business opportunities available to U.S. firms.

 

USAID's Indonesia energy program promotes the sustainable application of technologies that reduce local and global pollutants.  These technologies include both grid-connected and off-grid renewable energy as well as supply and demand side energy efficiency.  Activities include pilot projects, resource mapping, cost-sharing feasibility studies with developers, training, transfer of technologies for cleaner generation from fossil fuels and support for the state utility's new small private power producer program, which emphasizes renewable energy.  In addition, the USAID-supported Utility Partnership Program funds a series of executive level exchanges between U.S. and host country utilities to examine how each addresses issues of mutual interest.  The first Indonesian partnership under this program is between PLN, the Indonesian national electric utility, and Southern Energy, Inc. of Atlanta, Georgia.

 

Of special interest to U.S. renewable energy developers is the assistance available through Yayasan Bina Usaha Lingkungan (YBUL), a USAID-supported Non-Government Organization specializing in the commercialization of renewable energy.

Yayasan Bina Usaha Lingkungan

Tel.: (62-21) 520-3313

Fax: (62-21) 525-4305

Email: ybul@indo.net.id

 

USAID's CLEAN/Energy activity supports the Government's efforts to restructure the power sector by removing the links between the generation, transmission and distribution processes. CLEAN/Energy provides technical assistance, including a long term advisor, to help address restructuring and regulatory issues in order to encourage development of a financially viable power sector that can mobilize the significant levels of private infrastructure investment required to meet the rapidly increasing energy demands of Indonesia while doing so with the least environmental impact.  Information on these activities can be obtained through: Office of Urban Environmental Management, USAID/Indonesia (See Chapter XI for contact information regarding USAID/Indonesia).

 

United States-Asia Environmental Partnership (US-AEP)

 

U.S. companies interested in business opportunities created by

the privatization of urban infrastructure should contact the United States-Asia Environmental Partnership (US-AEP).  Under the leadership of USAID, US-AEP promotes urban infrastructure development in Asia through improved access to U.S. systems, the introduction of policies and approaches to the provision of urban environmental services, and accelerated U.S. technology transfers.  All US-AEP activities are focussed on the objective of promoting an Asian “clean revolution,” by encouraging countries to develop and adopt less polluting and more resource-efficient products, processes, and services to use during the development process.  US-AEP promotion of environmentally sound technology and services provides business opportunities for a number of U.S. firms.  In Indonesia, US-AEP has two programs: 

 

US-AEP Environmental Technology Representatives:  US-AEP provides services to assist U.S. firms in introducing responsible environmental products and technologies to decision makers in Asia’s public and private sectors.  Under the Technology Representatives, there are two programs:

 

A.   Technology Cooperation: US-AEP, in conjunction with the U.S. Commercial Service, has opened an Office of Technology in Jakarta.  The establishment of this office and the presence of Technology Representatives enables the US-AEP to actively promote the goals of the program in Indonesia.

 

B.   Environmental Exchange Program (EEP): This program provides Asian professionals and organizations opportunities to address critical environmental needs in areas such as pollution prevention, environmental and hazardous waste management, air pollution, clean and efficient technology, water supply, solid waste management, and wastewater treatment.  EEP programs usually take place in one of the following forms: Environmental Business Exchanges, Environmental Technical Exchanges, and Environmental Fellowships.

 

US-AEP Environmental Infrastructure:  This program helps local governments and communities deal with the environmental problems brought on by rapid urbanization.  US-AEP assists local authorities address such environmental challenges, such as the lack of municipal sewage and solid waste facilities and insufficient water supplies through the transfer of U.S. environmental technologies, services, and management techniques.

 

If interested in any of these two US-AEP programs, contact US-AEP in Washington or the US-AEP office in Jakarta (More extensive contact information for US-AEP is available in Chapter XI):

 

In Washington, D.C.

United States-Asia Environmental Partnership (US-AEP)

Agency for International Development

320 Twenty-First Street NW

Suite 3319

Washington, D.C. 20523

Tel.: (202) 647-5806

Fax: (202) 647-8327 

 

In Jakarta

Office of Technology Cooperation

Tel.: (62-21) 526-2848

Fax: (62-21) 526-2849

 

Office of Environmental Infrastructure

Tel.: (62-21) 526-2844

Fax: (62-21) 526-2846

 

Office of the Military Attaché for Defense Programs (OMADP)

 

OMADP is the principal point of contact for most U.S. defense industry representatives marketing defense equipment in Indonesia.  In general and subject to releasability considerations (including export licensing), OMADP’s main function is to facilitate the flow of information regarding U.S. systems to help Indonesian buyers make acquisition decisions, either commercially or through Foreign Military Sales (FMS).

 

OMADP can assist industry representatives by arranging both appointments within the U.S. Embassy and appointments with Indonesian military offices.  Additionally, OMADP is a valuable source of information on the Indonesian military procurement system.

 

OMADP offices can be contacted at the U.S. Embassy, phone (62-21) 344-2211, ext. 2603 or fax (62-21) 384-3339 (More extensive contact information is in Chapter XI).

 

INTERNATIONAL COPYRIGHT, U.S. & FOREIGN COMMERCIAL SERVICE AND

U.S. DEPARTMENT OF STATE, 1998.  ALL RIGHTS RESERVED OUTSIDE OF

THE UNITED STATES

 

<NREC>Indonesia05 Indonesia: Leading Sectors for U.S. Exports & Investments <A>=Indonesia

 

 

Chapter V--Leading Sectors for U.S. Exports and Investment

 

The following highlights “leading sector” sales prospects, i.e. sectors of the Indonesian economy that remain active despite or because of the current economic recession.  It also includes sectors that will bounce back quickest when economic improvement begins.  The list is not a shopping guide to immediate sales opportunities, however, because unfortunately there are few such mirages on the horizon.  As this is written, the bottom unfortunately has not yet been reached in Indonesia’s economic shake out.

 

Indonesia’s economic recovery likely will be led by private sector exporters, private -- especially foreign -- investment in existing and new facilities, and by donor-funded infrastructure investment.  Major project activity will become more dependent than ever before upon donor financing from IBRD, ADB, Japanese OECF and bilateral lenders.  TDA, USAID, and US-AEP training grants, orientation visits, and technical assistance and TDA feasibility studies will become even more crucial to U.S. firms confronting competitor subsidies. 

 

In addition to the leading product and service sectors mentioned below, other sectors that bear watching as they weather the current recession include:

 

Boats (commercial and fishing): Previous bans on new and used commercial and fishing boats have been removed.  Export oriented deep sea fishing and fast ferries offer business opportunities.  The government wants to open more distant islands to tourism; with cuts in air flights because of high costs, ferries offer an alternative means.

 

Hotel and Restaurant Equipment: If tourism remains among Indonesia’s healthier sectors, especially on Bali and resort islands near Singapore, there will be a continuing good market for equipment in this sector.  Even in Jakarta, 28 new hotels containing 6,000 rooms are scheduled to be built over the coming two years.  Boutique and three star hotels in outer islands offer growth opportunity.

 

Information Technology: Businesses will want efficiency-inducing new technology to enhance competitiveness, train employees, and take advantage of market openings caused by the IMF-induced new openness.  Swings in the exchange rate suggest a need for real-time data networks and financial software.  Enhancements in tax auditing and other financial services will require IT.

 

Security and Safety Equipment: A rash of newspaper ads have appeared since the riots of spring 1998 offering the security of fire proof safes and cabinets, and a miscellany of surveillance and security equipment for office, shop, and home.  A prominent kidnaping in September 1997 shows the need for private protective security systems.  Business ennui in general, combined with traditional inattentiveness to fire safety and the demonstrated shortcomings this year of city fire departments will prompt owners to buy fire protection gear for their properties.  Another subsector relates to forest and brush fire fighting equipment that would protect plantation owners and land clearers from the threat of uncontrolled fires.

 

Textile Equipment: Although U.S. firms have been under represented in this sector, textiles and clothing are expected to lead Indonesia’s export-led economic recovery and new, efficient equipment is needed. 

 

Used Equipment (in general): New regulations permit the import of used equipment, especially complete assembly or process lines for new factory investment.  The rationale is cost-savings and technology that improves upon existing technology, even if it may be used and therefore not the “latest.”  Cost conscious Indonesian investors, shy of foreign exchange, are the target customers. 

 

In addition to export opportunities, there are investment and marketing opportunities that opened in Indonesia because of the recession.  Investors from Taiwan and Hong Kong, Japan, South Korea, Europe and the United States have already bought Indonesian real estate and bought out local partners’ shares of manufacturing ventures.  Some wealthy Indonesians are doing the same, as local assets become increasingly attractive in value.  Long-term opportunities exist for foreign ownership alone, or in joint venture with Indonesians, in the operation and maintenance of public utilities, transport facilities such as toll roads, ferries and airlines, residential and commercial real estate, industrial parks, export-oriented or import substitution factories, and a plethora of service industries.

 

Wholesale and retail trade was opened to foreign investment in 1998 as a result of the IMF agreements.  Although the regulations in these fields remain to be tested and retain some restrictions particularly in retail trade, they give clear, new rights to foreigners that previously were restricted to Indonesians.

 

The “leading” sectors of opportunity are listed below, both in non-agricultural and agricultural sectors. 

Best Prospects for Non-agricultural Goods and Services

 

Best Prospects are ranked by estimated growth, in U.S. dollar values, of U.S. exports over the coming year. U.S.$1 = Rp. 10,000

 

1

Oil and Gas Equipment

(OPG)

Oil and gas exploration and production in Indonesia has been largely unaffected by the monetary crisis.  Up until the year 2000, it is estimated that this sector will pull in at least a $4 billion of foreign investment per year.

 

In the past five years, 76 oil contracts were signed, representing an investment of approximately $20 billion in exploration, field development, and production activities.  In 1997, investments in exploration and production amounted to $4.5 billion.  Investments in these activities are projected reach $6.3 billion in 1998, of which $1.5 billion will be for exploration.  The target for 1998 is to drill 206 wells.  The number of production sharing contracts signed has increased to more than 20 in 1997, up from an average of 15 per year.  In the first two months of 1998, up to February 24, 1998, six more contracts had already been signed. 

 

Indonesia imported $570.5 million worth of oil and gas equipment in 1997.  Equipment (including pile-drivers and pile extractors, parts of boring/sinking machinery, line pipe used for oil or gas pipelines, drill pipe used in drilling for oil and gas, other forms of drill and line pipes, and floating or submersible drilling or production platforms) was all imported from various countries.

 

U.S. products amounted for $280 million, or 49.1% of the total import equipment.  American suppliers are particularly strong in the following equipment: tools for drilling (not rock drilling), self propelled boring and sinking machinery, other forms of boring or sinking machinery, parts of boring/sinking machinery, longitudinally submerged arc welded line pipe, other types of pipe line used for oil or gas pipelines, casing and tubing used for drilling for oil or gas, and floating or submersible drilling or production platforms.

 

It is predicted that the market for oil and gas equipment will slightly increase in the next two years.  Some oil and gas companies with ongoing operations are expected to try to increase their production capacity.  In addition, new equipment demands will come from new contractors concentrating on exploration activities.  Based on past history, equipment from the United States is expected to lead the market, capturing almost 50% of market share, as American oil and gas equipment has dominated the Indonesian market for the past three years.

 

USD millions                 1997      1998      1999

                                      (Est)     (Est)

 

A.  Total market size        625.0     687.5     756.5

B.  Total local production   90.0      100.0     110.0

C.  Total exports            35.5      40.0      45.0

D.  Total imports            570.5     627.5     690.5

E.  Imports from the U.S.    280       310       345.0

 

Note : The above statistics are unofficial estimates.

 

2

Telecommunication Equipment

TEL

Indonesia has displayed a strong commitment to the development of its telecommunication infrastructure.  In 1997, despite the economic turmoil, Indonesia’s telecommunications equipment imports was increased more than 9% from 1996.  In that year, Indonesian import value for telecommunications equipment was US$1,504 million.  In 1997, with a 30% market share, United States played a substantial role in Indonesian telecommunications equipment imports.  This figure is nearly double compared to that of 1996.

 

In 1997, the largest Indonesia’s telecommunications equipment imports were digital line systems (H.S. 8517.50.000: Other Apparatus for Carrier-Current Line Systems), accounting for 22% of telecommunication imports.  The biggest supplier for this telecommunications equipment was the United States (39%), followed by Finland (15.4%), Germany (13%), and the United Kingdom (9.2%).  Most of the telephonic switching apparatus imports(H.S. 8517.30.100), accounting for 15.3% of telecommunication imports, came from Germany (52.7%).  U.S. imports (30.5%), and imports from the Netherlands (3.6%) followed.  Imports of telephone set parts (H.S. 8517.90.100) accounted for 10.8% of imports, and they mostly came from the United States (69.6%), Germany (11.5%) and Taiwan (5.7%).

 

 

 

 

USD million                  1997      1998      1999

                                      (Est)     (Est)

 

A.  Total market size        1,973     2,008     2,068

B.  Total local production   678       684       717

C.  Total exports            209       205       251

D.  Total imports            1,504     1,529     1,602

E.  Imports from the U.S.    455       459       481

 

Note: The above statistics are unofficial estimates.

 

Exchange Rates: 1 US Dollar equals:

1997 : Rp. 5,000

1998 : Rp. 10,000 (GOI target by the year of 1998)

Future inflation rate:  70%

 

3

Mining Equipment

MIN

Indonesia’s main mineral resources are coal, gold, some conventional metals, rare metals, industrial metals and building materials.  The mining sector comprises about 15% of the national economy, of which 10% is attributed to the oil and natural gas sector, and 5% to the general mining sector, consisting mostly of  surface mining activities.

 

In 1997, the government signed Sixth Generation Contract of Works (COW) with 65 mining companies and Third Generation coal COWs with 68 companies.  From January 1998 to June 1998, the government approved 72 mineral COWs and eight coal COWs. 

 

During the past ten years, the export of mining products increased at an annual growth rate of about 21.1%.  Coal became the largest export commodity in 1997, with a total value of US$ 1.65 billion.  Copper was the second largest export commodity, with a total export value of US $1.58 billion.  Almost 95% of tin production is exported, while exports of coal amount to 77% of total production.  Indonesian nickel, copper concentrate and aluminum are all exported.   

 

The total market for surface mining equipment has grown at an average annual rate of 22% over the past five years.  Imported products account for about 82% of all surface mining equipment purchased in Indonesia.  Imports of surface mining equipment totaled $724.8 million in 1996, 57.7% greater than 1995 levels of $459.7 million, which were in turn 26.1% greater than 1994 imports, valued at $364.5 million. 

Because of the current economic situation, the demand for surface mining equipment is projected to decrease 30% from the demand in 1997.  U.S. products accounted for $147.4 million, or 18.1% of all surface mining equipment imported by Indonesia in 1997.  American suppliers are particularly strong in the following equipment: parts of boring and sinking machinery, other machinery for processing earth, stone ore and the like, pile drivers and pile extractors, self-propelled machinery, miscellaneous cranes, bulldozers, parts of loading machinery, conveyors, crushing and grinding machines for stones, and pneumatic elevators. 

 

USD millions                 1997      1998      1999

                                      (Est)     (Est)

 

A.  Total Market Size        948.2     663.5     730.0

B.  Total local production   174.0     174.0     191.5

C.  Total exports            41.2      81.0      89.5

D.  Total imports            815.4     570.5     628.0

E.  Imports from the U.S.    147.4     103.2     113.5

 

Note: The above statistics are unofficial estimates.

 

4

Industrial Pumps

PVC

The economic crisis that began in July 1997 is responsible for the decline in demand of industrial pumps; however, prospects remain relatively good for the coming years.  Due to the lack of advanced technology, domestic competition will continue to be limited to low to medium-price and medium quality segments.  The technological level of the country’s pump industry is not expected to improve significantly, and foreign suppliers will continue to dominate the medium to high end markets.  American-made industrial pumps are well represented in Indonesia and enjoy an excellent reputation.  U.S. brands, known for their quality and durability, have progressively gained market share, particularly in the petrochemical, oil and gas and energy industries.  In addition, the majority of oil industry consultants are American.

 

Promising Subsectors: oil and gas (API standards) pumps and chemical pumps.

 

 

 

USD millions                 1997 1998      1999                                            (Est)     (Est)    

A.  Import Market            130.3     52.1  78.1

B.  Local Production         2.0       2.0       2.1    

C.  Export Market            1.6       1.7       1.7    

D.  Total Market Size        130.6     52.5      78.6

E.  Imports from the U.S.    36.5      18.2 21.9

 

Note: The above statistics are unofficial estimates.

 

5

Food Processing & Packaging Equipment

FPP

Although Indonesia is currently suffering from the economic crisis, Indonesia’s food processing sector is still viable for U.S. exporters.  The market growth for food processing machinery and equipment in 1996 showed an increase of around 33% from the previous year.

 

The Government of Indonesia made several reforms that positively effected the growth of the food processing sector in 1998.  These reforms include the liberalization of foreign investment in plantation sectors, particularly in the palm oil industry and the sugar industry.  The import figures in 1997 for sugar manufacturing machinery and machinery used in the milling industry showed an increase of more than 70% from the previous year.  In 1997, imports of palm oil equipment totaled $397 million: this represents a 36% increase over 1996 levels.  Main competitors for U.S. products come from Germany, Italy and Japan.

 

USD millions                 1997      1998 1999

                                      (Est)     (Est)

 

A.  Total market size        418  393      393.5

B.  Total local production   38        42        46

C.  Total exports            13        14        15.5

D.  Total imports            393  365      363

E.  Imports from the U.S.    24        21        23

 

Note: The above statistics are unofficial estimates.

 

6

Forestry and Woodworking Machinery

FOR

Currency turmoil has led to increased activities in Indonesia’s timber and wood-processing industries, as these industries are capable of providing additional sources of foreign exchange and employment and are needed to clear land for plantation crops.  Foreign exchange earnings from exports of wood and other forest-related products are estimated to reach $8.25 billion in 1998.  In addition, the opening of palm oil plantations to foreign investment will result in more forest clearing in Kalimantan and Sumatra islands, and potential business for U.S. suppliers of forestry cutting equipment.  The government has converted 3.4 million hectares of forest into plantation areas, 2.4 million of which has been converted into oil palm estates.

 

Promising Subsectors: wood-working equipment.

 

USD millions                 1997 1998      1999                                                   (Est) (Est)

 

A.  Import Market            749.7     374.8     431.1

B.  Local Production         --        --        --

C.  Export Market            --        --        --

D.  Total Market Size        749.7     374.8     431.1

E.  Imports from the U.S.    8.1       4.0       4.5

 

Note: The above statistics are unofficial estimates.

 

7

Medical Equipment

MED

Despite the economic crisis, medical equipment and supplies will continue to be in demand due to Indonesia’s population of 202 million people, an expanding hospital and health center system, and the growing awareness of the dangers of communicable and infectious diseases, particularly cholera, AIDS, malaria, hepatitis, and dengue fever.  Hospitals are expected to cut back on purchases of capital medical equipment, but will concentrate on buying basic supplies, particularly disposable medical equipment.  The largest buyer of equipment and supplies, representing about 60% of purchases is the Indonesian government.  The government is heavily dependent on soft loan financing for its capital purchases.

 

The market consists of over 90% imports with very few locally sourced or manufactured items.  As a result of high costs caused by the rupiah’s devaluation, there has been a shortage of supplies for hemodialysis equipment, i.e. dialysers, bloodlines, and AV fistulas.  Other products that will continue to have good market prospects are disposable medical equipment, catheters and reagents.  We estimate that the market size for disposable will be at $19 million.  The market for disposable medical equipment is dominated by Japan, followed by the United States.  U.S. products are considered to be of excellent quality and very reputable; therefore we envision that the demand for U.S. disposable medical products will continue. 

 

USD millions                 1997      1998   1999

                                      (Est)     (Est)

 

A.  Total Market Size        75.2      31.3   32.9  

B.  Total Local Production   35.8      37.6   39.5

C.  Total Exports            34.0      35.7   37.5

D.  Total Imports            73.4      29.4      30.9

E.  Imports from the U.S.     3.8     1.5       1.6

 

Note: The above statistics are unofficial estimates.

 

8

Hand and Power Tools

TLS

Market activity for the supply of hand and power tools has grown continuously during the last few years in Indonesia.  Demand for hand and power tools has declined in several industries such as automotive and construction because of the current currency turmoil, but other sectors, such as oil and gas, mining, and wood working show stronger demand.  Government plants, such as IPTN (aircraft industry), PAL (shipyard building), and PINDAD (munitions industry), maintenance and repair facilities purchase only the highest quality tools and tools sets.  In the absence of any significant domestic production, the demand for all types of hand and power tools is satisfied mainly by imports.  Until the overall economic condition of the country improves, the outlook in this sector is relatively good.

 

Promising Subsectors: oil and gas, mining, and food industries and repair and maintenance tools.

 

USD thousands                1997 1998      1999

                                      (Est)     (Est)

 

A.  Import Market            76.6      38.3      42.1

B.  Local Production         2.0       2.0       2.1

C.  Export Market            12.4      7.4       8.2

D.  Total Market Size        66.1 33.0       36.3

E.  Imports from the U.S.    3.5  4.6       5.5

 

Note: The above statistics are unofficial estimates.

 

 

 

9

Educational and Training Services

EDS

The Government of Indonesia (GOI) is planning to release a set of new regulations which will allow foreign educational institutions, at all levels of study, to operate in Indonesia. This deregulation offers U.S. educational institutions tremendous opportunities in Indonesia, since U.S. education is considered to be of very high quality to Indonesians.  As the worlds’s 4th largest country, with a population of 202 million, Indonesia offers a huge potential market.  In 1997, there were 76 state‑run and 1,228 private universities in Indonesia with approximately 1,500,000 students and 850,000 students respectively.  Places at state universities are highly sought after because of lower tuition fees and relatively higher quality.  In addition to the number of students enrolled in universities across Indonesia, the number of Indonesian students studying in the United States increased to approximately 13,000 students in 1997, with 70% undergraduate and 25% postgraduate.

 

Because of the on-going economic crisis, studying abroad has become prohibitively expensive for many Indonesians who seek a foreign education.  Thus, educational institutions that are able to provide the benefits of a foreign education without the costs of traveling abroad are likely to be popular options.  Recently, through cooperation with a local Indonesian company, Australia’s Monash and New South Wales University announced plans to open pre-university classes in Jakarta.

 

Note: statistics for this sector are not yet available.

 

10

Accounting and Financial Services

ACT and FNS

As a result of the monetary crisis, many companies have started to streamline their operations and restructure their organizations, while others have gone bankrupt.  Mergers and acquisitions activities,  involving both foreign and domestic companies have also increased.  In addition, as a result of the agreement in between the Government of Indonesia (GOI) and the International Monetary Fund (IMF), the GOI is initiating major reforms of the country’s monetary sector.  A number of banks have been liquidated while others have been put under the GOI’s supervision.  Also, a large portion of Indonesia’s insurance industry is technically bankrupt and it is likely that many Indonesian insurers will merge with or be taken over by foreign investors within the next two years.  Given the situation, the demand for the internationally-accredited accounting and financial services is expected to increase, especially in assisting mergers and acquisitions activities involving foreign companies.  At the present time, U.S. companies dominate this field, and competition among them has been tight.

 

USD millions                      1997      1998      1999

                                           (Est)     (Est)

 

A.  Total market size             13,161    13,819    15,200

B.  Sales by local firms          n/a       n/a       n/a

C.  Foreign sales by local firms  n/a       n/a       n/a

D.  Sales by foreign-owned firms  n/a       n/a       n/a

E.  Sales by U.S.-owned firms         n/a       n/a       n/a

 

Note:  The above statistics are unofficial estimates.

Exchange Rate 1995-1996 1 US$ = Rp 2,500

Exchange Rate 1997-1999 1 US$ = Rp 10,000

 

11

Pollution Control Systems and Equipment

POL

The two major markets for environmental technology sales are Industrial and Municipal.  Indonesia has fairly rigorous environmental laws and regulations.  However, pollution is a major and growing social problem because there is little or no "Best Available Technologies" (BAT) used on municipal infrastructure projects.  Enforcement of the laws and regulations are lax because the cost of pollution or the value of the environment is not factored into government or industrial policies’ cost‑benefit analysis.  Therefore, pollution reduction or control is performed through manufacturing process upgrades during "business‑cycle” linked expansion or reactive ad‑hoc government intervention in the case of major spills or problems. 

 

However, there is a new government program of rating manufacturers according to a color scheme (i.e., gold to black).  The government has and will continue to publicize these ratings.   There has been limited success in encouraging manufacturers to at least be aware of or to exercise some control over their emissions.  The initial group of 300 companies has had their plants audited by independent consultants.  The government wants at least 750 firms in this rating program by the year 2000.  The government figures that when 2,000 firms are in this program, the program will be catalytic in driving the industries to quickly adopt greener standards.

 

As a result, opportunities exist for U.S. environmental products and services.  The large multi‑national corporations operating in Indonesia usually adhere to environmental standards and buy U.S. environmental services and products.  In addition, new power plants are required to adhere to stricter environmental standards.

 

Although local manufacturers are less willing to spend money on pollution controls equipment, their spending habits may change with the implementation of ISO 14000 in the coming years.  Although participation in ISO 14000 is voluntary, manufacturers will probably need to upgrade their environmental compliance standards if they wish to continue to export to Europe.

 

Although the industrial waste treatment industry is still in its early stages of development, there are indications that it will grow in the coming years.  One such indication is the willingness of large foreign waste management firms to invest in hazardous waste treatment facilities in Indonesia in the past few years.

 

The best prospects for U.S. environmental technologies are in the following industries: Textile Industry, Pulp and Paper Industry, Mining Industry, Chemical and Petrochemical Industry, Food Processing Industry, Electronics Industry (including electroplating), Leather Tanning/Leather Products Industry.

 

The environmental market on the municipal side includes the construction and management of wastewater treatment, water supply, and solid waste facilities.  The Indonesian government is taking a hands‑off approach, assigning the private sector a greater role in building up the country's much needed urban environmental infrastructure.  This approach gives American C&M firms the opportunity to not only bid on large environmental infrastructure projects, but also provide financing and manage revenue collection.

 

U.S. firms interested in the sector can take advantage of programs offered by the U.S. ‑ Asian Environmental Partnership located in the U.S. Commercial Center in Jakarta (See Chapter XI for more contact information).

 

 

USD Millions                 1996      1997      1998

                                      (Est)     (Est)

 

A. Total Market Size         900       1,100     180

B. Total Local Production    0*        0*        0*

C. Total Exports             0*        0*        0*

D. Total Imports             900       1,000     180

E. Imports from the U.S.     175       280       40

 

Note: the above statistics are unofficial estimates, pending donor loans.

* Negligible amounts, if any.

 

BEST PROSPECTS FOR AGRICULTURAL PRODUCTS

 

COTTON

 

With a large textile industry and insignificant domestic cotton production, Indonesia remains a major cotton importer.  Imports approached 470,000 mt in cotton marketing year 1997, with the United States capturing a market share of 24 percent.  The textile industry has been seriously affected by the economic crisis that began during the latter half of 1997, leading to a restructuring of the industry.  However, the export-oriented mills are expected to lead the recovery, with Indonesia remaining a major importer of U.S. cotton.

 

1,000 Metric Tons            1996/97   1997/98   1998/99

                                  Aug/Jul Marketing Year

                                      (Est)

 

A.  Total Market Size        475       390       360

B.  Total Local Production   3.8       3.8       3.8

C.  Total Exports            0         0         0

D.  Total Imports            467       375       360

E.  Total Imports from U.S.  114       83        79

 

SOYBEANS

 

Indonesia is a major consumer of soybeans for food use.  Per capita consumption of soybeans, primarily in the form of tofu and tempe, is over six kilograms annually.  The United States is the dominant suppier of the large and growing import market for soybeans.  Increased emphasis on corn produciton suggests that domestic soybean production will remain flat while demand and imports continue to rise.  Domestic consumption has not been affected by increased prices, as

 

soybean products remains the most inexpensive protein source for the Indonesian consumer.

 

1,000 Metric Tons            1996/97   1997/98   1998/99

                                  Oct/Sept Marketing Year

                                      (Est)

 

A.  Total Market Size        2,130     2,080     2,200

B.  Total Local Production   1,460     1,360     1,500

C.  Total Exports            0         0         0

D.  Total Imports            672       700       700

E.  Total Imports from U.S.  672       650       500

 

SOYBEAN MEAL

 

During this decade, demand for poultry and other meats showed impressive growth due to the rapid economic expansion and concomitant rise in incomes.  Though this sector has been particularly affected by the economic situation, medium to long-term prospects remain bright.  Consolidation of the poultry industry and some initial plans to enter the export market for processed poultry products may lead to increased opportunities for higher quality soybean meal from the United States.

 

1,000 Metric Tons            1996/97   1997/98   1998/99

                                  Oct/Sep Marketing Year

                                      (Est)

 

A.  Total Market Size        1,065     470       380

B.  Total Local Production   0         0         0

C.  Total Exports            0         30        0

D.  Total Imports            1,104     430       350

E.  Total Imports from U.S.  56        60        60

 

WHEAT

 

As home to the largest flour mill in the world and the world’s largest producer of instant noodles, Indonesia consumer up to four million tons of wheat annually.  No wheat is grown in Indonesia, making it totally dependent on imports.  Australia remains the major supplier, but de-monopolization of the state trading firm known by its Indonesian acronym of Bulog is expected to lead to expanded opportunities for U.S. wheat.

 

 

 

 

1,000 Metric Tons            1997      1998      1999

                                      (Est)     (Est)

 

A.  Total Market Size        3,800     3,500     3,600

B.  Total Local Production   0         0         0

C.  Total Exports            0         0         0

D.  Total Imports            3,742     3,500     3,600

E.  Total Imports from U.S. 65        100       100

 

Consumer Ready Food Products

 

Most consumer ready food product imports are consumed by Indonesia’s upper and middle class, business travelers and tourists.  U.S. imports have dropped by about 50 percent since the crisis hit in July, 1997.  Before the crisis, Indonesia was one of the fastest growing markets for U.S. suppliers and the market should pick back up quickly when the economic situation begins to improve. 

 

Imports of U.S. Consumer Ready Food

 

USD 1,000,000                1997      1998      1999

                                      (Est)     (Est)

 

Fresh Fruit                  50        25        50

French Fries                 16        8         16

Dairy                        16        8         16

Meat                         13        6         13

Snack Foods                  2         1         2

Total Consumer Ready Food     116     58        116

 

INTERNATIONAL COPYRIGHT, U.S. & FOREIGN COMMERCIAL SERVICE AND

U.S. DEPARTMENT OF STATE, 1998.  ALL RIGHTS RESERVED OUTSIDE OF

THE UNITED STATES

 

<NREC>Indonesia06 Indonesia: Trade Regulations & Standards <A>=Indonesia

 

 

Chapter VI  Trade Regulations and Standards

 

In recent years, Indonesia has liberalized its trade regime and taken a number of important steps to reduce protection.  Since 1996, the Indonesian Government has issued deregulation packages that have reduced overall tariff levels, simplified the tariff structure, removed restrictions, replaced non-tariff barriers with more transparent tariffs, and encouraged foreign and domestic private investment.  The GOI issued a deregulation package in July 1997, which introduced additional tariff reductions.  In conjunction with its stabilization program agreement with the International Monetary Fund, the government has issued a steady stream of reform measures which reduced taxes, tariffs, and quantitative restrictions on exports and imports.

 

Trade barriers

 

Indonesia's tariff regime is in rapid flux, with accelerated tariff reductions included in many of the reform measures put into place since last November.  Indonesia's applied tariff rates range from 5 to 30 percent.  Major exceptions to this range are the 170 percent duty applied to all imported distilled spirits and the 125 percent duty assessed built up passenger vehicles (subject also to a 75 percent import surcharge.)  In May 1995, the Indonesian Government unveiled a comprehensive tariff reduction package covering roughly two thirds of all traded goods, designed to reduce most tariffs to under 5 percent by 2003.  All tariff items with a rate of 20 percent or less are to be reduced to no greater than 5 percent by 2000 while items with rates of more than 20 percent are to be brought to no more than 10 percent by 2003.  Tariffs on all food items were cut to a maximum of 5 percent in February 1998.

 

Services trade barriers to entry continue to exist in many sectors, although the GOI has loosened restrictions significantly in the financial sector.  Foreign law firms, accounting firms, and consulting engineers must operate through technical assistance or joint venture arrangements with local firms. 

 

Indonesia is liberalizing its distribution system, a trend which is likely to accelerate as it implements the IMF package which includes an end to restrictions on trace in the domestic market.  For example, restrictive marketing arrangements for cement, paper, cloves, other spices, and plywood were eliminated in February 1998.  Indonesia opened wholesale and retail trade to foreign investment, lifting most restrictions in March 1998.

 

Customs valuation

 

Since April 1997, the Customs Directorate of the Ministry of Finance has operated a post-entry audit system, which relies primarily on verification and auditing rather than inspection to monitor compliance.  A paper less electronic data interchange system that links importers, banks, and customs was also introduced and is slowly being adopted.

 

Import licenses

 

The GOI continues to reduce the number of items subject to import restrictions and special licensing requirements.  Goods such as alcoholic beverages, motor vehicles, hand tools, artificial sweeteners, engines and pumps, tractors, rice, lube oil, and explosives continue to regulated.

 

Export controls

 

Like Indonesia's import tariff regime, export controls are in a state of rapid change as the government works to implement reforms associated with the IMF program.  Many of the restrictions and taxes placed on exports affect agricultural products, including major cash crops like rubber, palm oil, coffee, and copra.  Export restrictions and controls are applied by the government to a number of food commodities in an effort to ensure adequate domestic availability and stable prices of such products, particularly with the economy in such poor shape.

 

Import documentation requirements

 

The government requires the following for most imports:

 

pro-forma invoice                 commercial invoice

certificate of origin             bill of lading

insurance certificate             special certificates

 

According to the Indonesian Customs Law that came into effect in April 1997, importers are now required to notify the Customs Office in the first stage by submitting the import documents on a standard form computer diskette.  Customs Inspections of imported goods may be made after they are imported in the importer’s warehouse.  Typically, the Indonesian importer takes care of this process. 

 

 

 

Free trade zones & warehouses/Special import provisions/Temporary entry

 

The government encourages foreign investors who export to locate in bonded or export processing zones (EPZ).  There are a number of EPZs in Indonesia, the most well known being Batam Island, located 20 km. south of Singapore.  Indonesia also has several bonded zones or areas that are designated as entre ports for export destined production (EPTE).  Companies are encouraged to locate in bonded zones or industrial estates whenever possible.  Other free trade zones include a facility near Tanjung Priok, Jakarta's main port, and a bonded warehouse in Cakung, also near Jakarta.

 

There is a duty drawback facility (BAPEKSTA) for exports located outside the zones.  Producers located within the bonded areas are allowed to sell up to 15% of their product into the local market. 

 

Foreign and domestic investors wishing to establish projects in a bonded area must apply to the National Investment Coordinating Board (see Chapter VII, Investment Climate).

 

Labeling and marking requirements

 

Regulations of food labeling are currently in place and the government is currently in the process of approving new food labeling guidelines.

 

The market for foreign pharmaceuticals has been open since the October 1993 Deregulation Package, which previously limited pharmaceutical imports to those that incorporated high technology and were the product of their own company’s research.  The Deregulation package is also responsible for relaxing the registration requirements for pharmaceuticals approved in other countries. 

 

Prohibited imports

 

The government bans the import of printed material in Chinese languages, Bahasa Indonesia, and other Indonesian dialects.  Video tapes and laser discs are subject to review by the censor board.

 

Membership in free trade agreements

 

As a member of the Association of Southeast Asian Nations (ASEAN), Indonesia is party to the ASEAN Free Trade Agreement (AFTA).  Through AFTA, ASEAN members are phasing in a Common Effective Preferential Tariff (CEPT) scheme, which will be completed for most traded goods in 2003.

 

INTERNATIONAL COPYRIGHT, U.S. & FOREIGN COMMERCIAL SERVICE AND

U.S. DEPARTMENT OF STATE, 1998.  ALL RIGHTS RESERVED OUTSIDE OF

THE UNITED STATES

 

<NREC>Indonesia07 Indonesia: Investment Climate <A>=Indonesia

 

Chapter VII-Investment Climate

 

Openness to Foreign Investment

 

Since the middle of 1997, Indonesia has faced its most severe economic crisis in three decades.  The economic downturn has coincided with a prolonged political crisis, which culminated in severe rioting in the capital and other cities, and the resignation of President Soeharto, Indonesia's leader for more than 30 years. 

 

The Indonesian government turned to the International Monetary fund in October 1997 for assistance in surmounting its economic difficulties which included a substantial depreciation of the Indonesian Rupiah, rising inflation, and a collapsing banking system.  The program has had several major revisions and includes major structural reforms, which should ultimately result in an improved investment climate. 

 

The Indonesian government continues its policy of actively encouraging foreign investment and issued several new regulations in 1998 to ease the entry of foreign firms and capital into Indonesia.  The Foreign Capital Investment Law of 1967, however, continues to provide the basic framework for foreign investment.

 

The Capital Investment Coordinating Board (BKPM) plays a key role in promoting foreign investment and approving project applications.  The relevant technical government departments handle investments in the oil and gas, mining, banking and insurance industries. All other foreign investment must be approved by BKPM, which also approves domestic investments when the owners seek investment incentives.  BKPM aims to function as a one‑stop investor service; however, investors are routinely required to work closely with relevant technical government departments and regional and local authorities.  A recent package of reforms unveiled in June 1998 freed investors from some of the cumbersome documentary requirements resulting from the need to work with local governments.  Other reforms have been announced but not finalized which would free small investments from the Jakarta‑based approval process by granting greater autonomy to the regional foreign investment boards.

 

Private entities may establish, acquire, and dispose of interests in business enterprises.  Current regulations permit foreign firms to acquire domestic firms in sectors open for foreign investment without referring the purchase to BKPM.  In practice, however, foreign firms are required to petition BKPM for approval.  When reviewing applications from foreign firms seeking to acquire locally established firms, BKPM frequently requires the buyer to reserve a small stake for a local buyer or the original owner and, in cases where the local firm is being "rescued" by a foreign buyer, to inject capital, not just provide management expertise, technology or assume outstanding loans.  The approval process to take over a "sick" firm may take as long as two months.  In all cases, the purchase of domestic firms is limited to sectors open to foreign investment. 

 

Indonesia encourages the participation of small and medium sized indigenous firms in certain sectors of the economy.  Foreign investors in these sectors are required to partner with small businesses or cooperatives before investment applications are approved.  A "negative" list published by the Ministry of Investment outlines sectors closed to foreign investment as well as those which require the participation of small and medium sized partners. The most recent revision of the negative list for investment was released in July 1998.  Copies of the negative list are available from U.S. Commercial Center, Jakarta (See Chapter XI for Contact Information).

 

In June 1998, the government of Indonesia eliminated many restrictions on foreign investment retail operations.  Foreign firms are now allowed to operate retail outlets in most major urban areas although restrictions remain in the provinces.  In addition, many foreign firms use franchising, licensing, and technical service agreements to distribute their goods. 

 

In June 1998, Indonesia also lifted many restrictions on foreign participation in domestic distribution services.  Under the present regulations, foreign companies manufacturing in Indonesia may distribute their locally produced goods at the wholesale level and may apply for permits to import and distribute other products as well.  Companies engaging in wholesale distribution may not conduct retail operations directly, but must form a separate retail company.  The number of expatriate employees, which may be granted visas to work in any single wholesale and retail business, is limited.

 

In June 1994 and May 1995 several previously restricted sectors were opened, some conditionally, to foreign investment, including harbors, electricity generation, telecommunications, shipping airlines, railways, and water supply.  Foreign investment opportunities in many services remain restricted, however.  The government is continuing to develop policies on the private provision of infrastructure through build‑own‑operate and build operate‑transfer schemes, particularly for electric power, telecommunications, and roads.

 

Oil and gas: The state owns all oil and mineral rights; foreign firms participate in their extraction through exploration and production sharing contracts.  The Department of Mines and Energy has the primary responsibility for oil and energy; it oversees the state oil company, Pertamina, and its production‑sharing contractors.  Contractors are required to finance all exploration, production, and development costs in their contract areas; they are entitled to recover operating, exploration, and development costs out of the oil and gas produced.  The government is considering changes to the basic petroleum law to allow private sector participation in downstream marketing of petroleum products.

 

Mining:  Foreign investors operate under contracts of work for general mining and production sharing contracts for coal. The contractor conducts all stages of the operation and assumes all financial and operational risks.  Changes in mining law now under consideration may allow coal producers to operate under contracts of work.  After the Busang affair, touted in 1996 as the world's richest gold strike but determined to contain no significant gold in May 1997, some anticipated that the government may tighten regulations regarding foreign prospecting and mining operations.  This has not occurred.

 

Banking, Securities and Insurance:  A 1988 deregulation package opened the banking, securities and insurance industries to foreign investment; all entrants had to be in the form of joint ventures, and foreign insurance and securities firms were subject to discriminatory capital requirements.  In 1997, the government lifted restrictions on foreign ownership of non‑bank firms listed on Indonesian stock exchanges.  It intends to submit amendments to the banking law to Parliament in 1998 to ease restrictions on foreign investment in the banking sector.  The Department of Finance licenses new securities and insurance ventures; Bank Indonesia, the central bank, licenses banks and regulates banking activity.

 

New programs to enhance the efficiency of state‑owned enterprise and to expose them to greater competition have been announced as part of the Indonesia's ongoing IMF program.  Specifically, the government has committed to divest majority ownership in at least 7 major parastatals, including parts of the state‑owned steel, telecommunications, mining, plantation, and cement firms.  International investment houses have been appointed to assist the government in evaluating and packaging these firms and foreign investors are actively being sought. 

 

Conversion and Transfer Policies

 

The Indonesian rupiah has depreciated in excess of 70 percent since July 1997 and remains volatile.  The Indonesian rupiah is freely convertible and is traded on in an interbank market in Jakarta.  Indonesia maintains no capital controls and foreign exchange may flow freely in and out of the country.  No prior permits are necessary to transfer foreign exchange.  Foreign investors have the right to repatriate capital and profits at the prevailing rate of exchange.  The government does not place restrictions on outward direct investment.  In comparison with recent years, however, the foreign exchange market is extremely thin.  Prior to the onset of the economic crisis, more than USD 5 billion of rupiah routinely changed hands each day.  At the present time, exchange flows rarely amount to more than a few hundred million per day.

 

In July 1997, the Indonesian rupiah began to weaken and Indonesia was forced to widen its trading band to 12 from 8 percent.  As other regional currencies slumped and the rupiah faced even greater depreciation pressures, the government chose in August 1997 to abandon its managed float entirely to allow the rupiah to float freely.  Since the last quarter of 1997, the rupiah has been extremely volatile and depreciated very sharply against the dollar.

 

The rapid depreciation comes against a backdrop of exchange rate predictability against the dollar.  Since 1986, the rupiah's depreciation against the dollar had ranged between 2.3 percent and 5.9 percent.  Depreciation against currencies of other trading partners has been larger, reflecting the changing value of the dollar.  In 1991, the government instituted a system of ceilings for foreign commercial borrowing by public sector entities, commercial banks and private sector projects that have a connection with the government.

 

Expropriation and Compensation

 

Article 21 of the 1967 Foreign Capital Investment Law stipulates that the government shall not initiate nationalization of foreign investments except by law and when such action is necessary in the interest of the state.  According to BKPM, no foreign investment has been expropriated since the passage of the 1967 law.  There is concern at the present time that the government may nationalize projects or abrogate contracts awarded to firms connected to the family of former President Soeharto.  Government officials have stated that foreign firms will not be expropriated as it dismantles the business empires of former first family members. 

 

Dispute Settlement

 

The Indonesian government has agreed to submit any investment disputes to the International Center for the Settlement of Investment Disputes (ICSID) in Washington, D.C.  An investment arbitration board, BANI, is available when both parties to a dispute agree to submit to its arbitration.  A long‑pending investment dispute involving a U.S. investor was resolved through the ICSID in 1993. 

 

Indonesia is also party to the 1958 New York Convention on Recognition and Enforcement of Foreign Arbitral Awards.  The record of enforcement of foreign arbitral awards is, however, negative.  In one recent case, Indonesian courts refused to recognize the applicability of third country negotiation clauses in a joint venture contract.  Although the suit continues, the Indonesian court's refusal to recognize international arbitration resulted in the foreign investor's abandoning its assets in Indonesia.

 

The court system has not provided effective recourse for solving commercial disputes.  The judiciary has not been independent and there is no law requiring Indonesian courts to enforce money judgements of non‑Indonesian courts. 

 

The GOI has recognized that the legal system must be modernized. The tax code was reformed in 1983 and amended in 1991 and 1995.  New laws on banking, insurance, and pensions were passed in 1992, which codify deregulation measures previously contained in ministerial decrees.  Comprehensive company and capital markets laws were enacted in 1996.  Work has begun on a new commercial code.  One of the government's priorities is the continuing rationalization and modernization of laws and regulations.

 

As part of Indonesia's program with the IMF, a new bankruptcy law has been promulgated to assist foreign creditors in collecting outstanding obligations.  This law is scheduled to come into effect August 20, 1998. 

 

Performance Requirements and Incentives

 

Various fiscal incentives are available to both foreign and domestic investors.  A company producing for the domestic market may apply for import duty exemptions on all required machinery and equipment as well as on raw and supporting materials needed during the first two years of commercial production.

 

A company producing 65 percent for export has additional incentives.  It may apply for restitution of import duties paid on inputs, which are subsequently re‑exported in finished form.  In June 1998, the Ministry of Investments announced that it was revising the criteria for the provision of tax holidays to make them transparent and more easily applied.  Several drafts have been proposed but no official version has been issued.  Various criteria include investments in the less‑developed eastern provinces, employment‑generating industries, export‑oriented industries, and risky high‑tech investments.

 

Special investment incentives in the form of income tax, value‑added tax, and luxury tax facilities are made available on a case‑by‑case basis by BKPM.

 

Indonesia has a relatively open foreign investment regime and looks to foreign investment to help the country out of the current economic crisis.  The government expects foreign investors to contribute to the training and development of Indonesian nationals, allowing the transfer of skills and technology required for their effective participation in the management of foreign companies.  As a general rule, a company can hire foreigners only for positions, which the government has deemed open to non‑Indonesians.  Employers must have manpower training programs aimed at replacing foreign workers with Indonesians.

 

Indonesia does not have rules requiring that investors purchase from local sources or export a certain percentage of output.  Rules that encouraged investors to locate in industrial estates were diluted in June 1998.  Foreign firms are not required to disclose proprietary information to the government as a requirement to invest. 

 

Right to Private Ownership and Establishment

 

Indonesia recognizes the right to private ownership and establishment and has relied heavily on the private sector as the principal engine of its economic growth.  Parastatals have traditionally played an important role as well.  Their role shrunk in recent years as private sector activity grew and privileges awarded to state‑owned enterprises decreased.

 

Protection of Property Rights

 

Indonesia has suspended many private infrastructure projects, especially in the field of private power generation, for economic and political reasons.  The Embassy has vigorously emphasized to the Indonesian government the importance of honoring internationally binding contracts and that all project reviews should be conducted in a rule‑based, consistent, objective, and transparent manner.  Many government officials recognize the importance of honoring contracts, but a risk remains that the Indonesian government may unilaterally abrogate projects and contracts. 

 

Mortgages and secured interests in chattels and real property are recognized but a recording system is not in place.  Enforcement of secured interests is problematic.  The court system does not provide effective recourse for settling property disputes.

 

Although it remains on the Special 301 priority watch list, Indonesia has made considerable progress in improving regulatory protection for intellectual property rights.  Enforcement is an ongoing problem.  Indonesia is a member of the World Intellectual Property Organization and a party to the Paris Convention for the Protection of Intellectual Property.  In March 1997, the Parliament passed amendments to Indonesia's patent, copyright and trademark laws designed to bring them into compliance with the TRIPS agreement of the Uruguay Round.  In 1997, Indonesia also reacceded to the Berne Convention and signed the Trademark Law Treaty.  Other international agreements to which Indonesia is party include the Nice Agreement for the International Classification of Unclassified Goods and Services, the Strasbourg Agreement Concerning the International Patent Classification, and the Budapest Treaty on the International Recognition of the Deposit of Microorganisms.

 

Patents:  Indonesia's first patent law entered into effect on August 1, 1991.  The law and its implementing regulations outline patent application procedures, application fees, registration of patent consultants, and patent announcements.  Products and production processes are in principle patentable subject to certain requirements for a period of 14 years commencing from filing of the patent application.

 

The duration of a patent may be extended for another two years.  In addition to this relatively short term of patent protection, other drawbacks in the law include compulsory licensing provisions, and a provision allowing importation of 50 specific pharmaceutical products by non‑patent holders.

 

Trademarks:  The current trademark law took effect on April 1, 1993.  This act states that trademark rights are determined on a first‑to‑file basis rather than on a first use basis.  After registration, the mark must actually be used in commerce.  The law offers protection for service marks and collective marks and sets forth a procedure for opposition prior to examination by the trademark office.  It also provides well‑known mark protection, although, to the detriment of several foreign marks, procedures for registering trademarks as well known have not been fully developed.  Cancellation actions must be lodged within five years of the trademark registration date.

 

Copyright:  Parliament passed amendments to the 1982 copyright law in 1987 and March 1997.  The amended law affords protection to foreign works, expands the scope of coverage and raises the terms of protection to international standards.  The United States and Indonesia concluded a bilateral copyright agreement extending reciprocal protection in 1989.  In May 1997, Indonesia reacceded to the Berne Convention on copyright protection.

 

New technologies: Indonesian law does not include specific protection for biotechnology.  Legislation covering integrated circuits is being drafted for presentation to Parliament.  The U.S.‑ Indonesia Science and Technology Agreement ensures protection for intellectual property derived from cooperative activities under the agreement's umbrella.

 

Transparency of the Regulatory System

 

Indonesia has a tangled regulatory and legal environment where most firms, both foreign and domestic, attempt to avoid the justice system.  Laws and regulations are often vague and require substantial interpretation by implementing offices, leading to business uncertainty.  Deregulation has been somewhat successful in removing barriers, creating more transparent trade and investment regimes, and has alleviated, but not eliminated, red tape.  Transparency problems and red tape are routinely cited by U.S. businesses as factors hindering their operations in Indonesia.

 

Efficient Capital Markets and Portfolio Investment

 

Indonesia's banking sector was in dire condition as of June 1998, when a major effort to restructure the sector was taking shape.  The economic crisis that swept Southeast Asia starting in July 1997 had nearly paralyzed Indonesia's financial sector.  Most bank loans were not being serviced; banks were in turn unable to service their debts; and the collapse in bank credibility had all but shut off the flow of interbank credit. 

 

After a decade of banking sector liberalization, the Government of Indonesia found itself forced to play an increasing role in banking as the economic crisis deepened.  Bank Indonesia first provided a substantial amount of liquidity credits to banks ‑‑ in effect becoming the part owner of many troubled banks ‑‑ after several potentially disastrous runs on banks.  As the extent of banking sector weakness became clear, the Government established the Indonesian Bank Restructuring Agency, charged with supervising and eventually recapitalizing ailing banks.  The Government also issued a sweeping guarantee on bank deposits and other liabilities. 

 

Because of the overall weakness of the commercial and banking sector, very little credit is available on the local market.  BKPM has also announced that it is contemplating rules barring foreign investors from borrowing locally.  Individual banks determine deposit and lending rates.  Accounting standards and practices are not consistent with international norms.  All the major international accounting firms operate in Indonesia under arrangements with domestic accounting firms.

 

Indonesia's capital market expanded rapidly over the last decade, led by growth of the equity market.  Trading on the Jakarta Stock Exchange ‑ the dominant securities market in the country ‑ increased from only 27,000 shares per day in 1988 to 254 million shares per day in mid‑1998.  Like the banking sector, however, the stock market was hard hit by the economic crisis that struck Indonesia beginning in mid‑1997.  Market capitalization declined by 30 percent in Rupiah terms from May 1997 to May 1998, and by an even more dramatic 83 percent in U.S. dollar terms (see table 2).  Indonesians described this collapse with the proverb, "already brought down, then hit by the falling ladder."

 

The lack of a well‑developed bond market remained a limiting factor for Indonesia's financial sector, and arguably contributed to the financial and economic crisis.  Lacking a deep domestic market for bond financing, and facing relatively high domestic interest rates for bank loans, many rapidly expanding Indonesian companies borrowed abroad during the early 1990s, running up private offshore debts of about US$ 80 billion by 1997.  These loans were largely unhedged, because companies counted on the Rupiah's continuing depreciation at a slow and predictable rate against the U.S. dollar.  The loans were also largely short‑term, but it was common practice for lenders to roll over the principal on a yearly basis.

 

When the exchange rate crisis hit in mid‑1997, companies suddenly faced loan payments that were very large in Rupiah terms.  In addition, lenders balked at providing new loans and became increasingly reluctant to roll over short‑term loans.  The supply of foreign capital that Indonesia had come to rely on abruptly dried up.  The flow of capital reversed course as foreigners and Indonesians alike began taking their wealth out of the country.  As of mid‑1998, a priority issue for the Indonesian Government and business sector was to restore confidence so that capital inflow would resume.  A longer‑term issue was development of a more vibrant and self‑reliant domestic capital market.

 

 

Foreign firms generally enjoy good access to the Indonesian securities market.  Financial reforms introduced in 1987 allowed foreign firms to form joint ventures with Indonesian partners in the securities market as underwriters, broker‑dealers, and investment managers. The 49‑percent restriction on foreign purchases of all listed firms, with the exception of banks, was lifted in 1997.  Discriminatory capital requirements on foreign securities firms are expected to be removed in 1998.  Portfolio investment is regulated by BAPEPAM, the Indonesian equivalent of the Securities and Exchange Commission. 

 

There are no formal restrictions regarding mergers and acquisitions.  However, Indonesian companies are closely held and, prior to the economic crisis, their owners rarely put up more than 20 percent of their stock for public offering.  The Indonesian Parliament has enacted a comprehensive capital markets law with the aim of increasing transparency, certainty, and accountability.

 

Powerful business conglomerates own Indonesia's largest private companies.  The companies within each conglomerate share directors and major shareholders.  Articles of association and incorporation do not limit or prohibit foreign investment or participation.

 

Political Violence

 

In May 1998, major rioting in Jakarta and other cities and towns led the U.S. Department of State to recommend that all American citizens depart Indonesia and, with the exception of essential staff, all U.S. government employees and their dependents were ordered to leave.  Many other countries, including Canada, Australia, Singapore, and Japan, issued similar warnings.  By mid‑June the Department of State authorized the return of all U.S. government employees and dependents, but continued to warn American citizens to exercise caution. 

 

Because of the continuing potential for civil unrest, Indonesia has recently been added to the War Risk Rating List for insurance underwriters.  Nascent insurrections exist in several parts of the country including East Timor, Irian Jaya and Aceh. 

 

Corruption

 

In recent years, considerable attention has focused on the costs of corruption and influence peddling to local and foreign businesses, and the economy as a whole.  Local and foreign companies have long reported that corruption is commonplace, and surveys of business executives working in Asia have ranked Indonesia among countries where corrupt practices are most pervasive and act as a disincentive to direct foreign investment.  Demands for "facilitation fees" to obtain required permits or licenses, government award of contracts and concessions based on personal relations, and a legal system that is often perceived as arbitrary are frequently cited problems.  Foreign companies have had little success in filing formal complaints, either through legal or administrative channels that lead to corrective action.  Foreign companies frequently report difficulties in obtaining and renewing necessary immigration permits for expatriate staff based in Indonesia.

 

Efforts to combat corruption have not been effective although a 1996 report from the National Planning and Development Board recognized the judicial system's shortcomings.  Since the resignation of President Soeharto in May 1998, however, the identification and elimination of corruption, collusion and nepotism has become a national obsession.  Untangling the webs the former first‑family and crony‑controlled businesses and contracts has been problematic for the Indonesian authorities and there is considerable maneuvering on this front.

 

Bilateral Investment Agreements

 

Indonesia has signed investment protection agreements with many countries, including the United States, Belgium, Denmark, France, Germany, the Republic of Korea, the Netherlands, Norway, Switzerland, and the United Kingdom.  It has also signed treaties for the avoidance of double taxation with several countries, including the United States.  On February 1, 1997, a new U. S. ‑ Indonesia tax treaty went into effect that reduced withholding rates to 10 percent, on par with rates accorded by Indonesia to Japan and major European countries.

 

OPIC and Other Investment Insurance Programs

 

Since 1967, all three types of Overseas Private Investment Corporation (OPIC) insurance ‑‑ inconvertibility, expropriation, and war, revolution and insurrection ‑‑ have been available to U.S. investors in Indonesia.  OPIC coverage was extended to bid bonds on service contracts in 1987.  OPIC also offers project financing to U.S. firms.  At this time, OPIC is not processing any applications for insurance in Indonesia, but this policy may change because of improved labor rights since June 1998.

 

Labor    

 

The labor force is estimated at about 90 million, of which about 75 percent are between the ages of 15 and 34.  The labor force has grown by an average of 2.5 percent over the past 30 years, though this rate is decreasing with the drop in fertility rates, increasing urbanization and lengthening school attendance.  Women make up approximately 40 percent of the work force.  Before the economic crisis began in 1997, the Indonesian government estimated "open" unemployment (defined as a person who is working less than one hour a week) to be roughly 5 percent.  Now the government estimates that 15 million persons, 17 percent of the labor force and 50 percent of the industrial work force, is unemployed.  Unions and non‑governmental observers estimate that more than half of the population is under‑employed.

 

Before the economic crisis, the education level of Indonesia's labor force had risen to the point that some 26 percent of non‑agricultural workers have graduated from high school, and about five percent had educational achievement at a university level.  Only 25 percent of the non‑agricultural workers had not completed primary school, although this figure reached almost 50 percent within the agricultural work force.  However, high price inflation and large‑scale layoffs have squeezed family incomes and caused at least 20 percent of all students to drop out of school during the last year, according to Indonesian government estimates.

 

The United States has traditionally been a top choice for Indonesians who wish to study abroad.  In 1996, there were an estimated 12,000 Indonesians studying in the United States, most in the fields of business and engineering.  The sharp drop in the rupiah's value in relation to the dollar, however, has significantly reduced the number of Indonesians who can afford foreign study.

 

Job creation and the alleviation of underemployment are targets of economic policy making, especially in light of the massive layoffs caused by the economic crisis.  The unemployment rate for higher education graduates was much higher than the overall unemployment rate even before the crisis.  At the same time, Indonesia is experiencing shortages of managerial and professional personnel.  Education and human resource development remain high priorities for the government.

 

The government sets minimum wages by region.  The minimum wage in Jakarta and West Java was set at Rp. 198,500 (approx. $17.00 at Rp. 14,100 per dollar) per month as of August 1, 1998.  Regulatory requirements, such as that for 30 days full pay per month, increase the take home amount.  Labor strikes have been common in recent years.  Strikes usually relate to failure of employers to pay the minimum wage, denial of benefits, lack of an effective union, and termination of employees.  The Indonesian government promulgated a new regulation in May 1998 which make it easier for labor organizations to register as trade unions, and several new unions have formed to join the Federation of All‑Indonesian Trade Unions (FSPSI), which was the sole government‑recognized union prior to 1998.

 

Indonesia's industrial relations system is based on the national ideology of Pancasila.  In its industrial relations application, Pancasila emphasizes the traditional Indonesian values of harmony and consultation leading to consensus.  In reality, such consensus is hard to reach and enforcement of labor regulations is a major problem.  However, a foreign joint venture can expect more rigorous enforcement of labor regulations as well as other laws than a local firm.

 

Foreign Trade Zones/Free Ports

 

Investments in the manufacturing sector which are located in designated bonded zones pay no duty on imported inputs until the portion of production destined for the domestic market is "exported" to Indonesia, in which case duty is owed on that portion.  This benefit is available to domestic and foreign firms alike.

 

Foreign Direct Investment Statistics

 

Foreign investment interest in Indonesia has fallen substantially since the onset of the economic crisis in mid‑1997.  From 1967 through 1996, BKPM approved foreign investment applications worth more than $173 billion; over half were approved after 1993.  Foreign investment approvals reached almost $24 billion in 1994, $40 billion in 1995, and $30 billion in 1996.  In 1996, foreign investors were most attracted to the chemical industry, including two oil refineries that accounted for 25 percent of approved investment.  BKPM also approved significant foreign investment for infrastructure (electric/gas/water) and housing projects, with 13 and 9 percent respectively.  Metal goods and the pulp/paper industry each attracted some 10 percent of approved foreign projects in 1996.  Foreign investment in oil, gas, mining, banking and insurance all fall outside BKPM's purview;there are several billion dollars more annual foreign investment in these sectors.

 

Japan is the biggest cumulative foreign investor in Indonesia, excluding the oil/gas sector.  Between 1967 and 1996, BKPM‑ approved Japanese investment applications reached some $35 billion, 20 percent of the total.  Indonesia's second largest company, Indonesia Petroleum, is a Japanese joint venture, as is the largest automobile manufacturer, P.T. Astra.  Japanese partners also figure heavily in the pulp, paper and petrochemicals industries.  Japan was Indonesia's largest foreign investor in 1996, with approvals worth some $7.7 billion.

 

The United States ranks fifth in cumulative BKPM‑approved investment from 1967‑1996, with a total of $12.5 billion.  However, the BKPM statistics do not include investment in the oil and gas sector, where the United States is by far the largest player. U.S. companies, including Caltex, Maxus, Arco, Mobil, Union Texas, and Unocal pump the lion's share of Indonesia's crude petroleum and natural gas.  U.S. oil services companies have significant investments in Indonesia to serve the oil fields, including fabrication yards for offshore oil platform development.

 

P.T. Freeport Indonesia, an affiliate of the U.S. mining firm Freeport McMoRan, is the largest direct U.S. investment.  Freeport Indonesia is implementing a $500 million mine and mill expansion and recently signed a new 30‑year contract of work for its copper and gold concession in Irian Jaya.

Major U.S. companies produce consumer and other products and provide services for the domestic market.  General Motors is building a $110 million vehicle assembly plant and the General Electric Capital Corporation has established a multi‑million dollar automobile financing joint venture.  In 1996, General Electric opened the first locomotive factory in Southeast Asia and created the second largest lighting company in Indonesia.

 

Mission Energy has taken the lead in a consortium to build a multi‑billion dollar coal‑fired power plant in East Java.  Investors have been increasingly interested in producing in Indonesia for export, with Batam Island a newly favored investment site.  Four U.S. banks have branches in Indonesia and there are nine U.S. bank representative offices.

 

Indonesia's other major foreign investors include the United Kingdom, Hong Kong, Singapore, the Netherlands, Taiwan, and South Korea.

 

INTERNATIONAL COPYRIGHT, U.S. & FOREIGN COMMERCIAL SERVICE AND

U.S. DEPARTMENT OF STATE, 1998.  ALL RIGHTS RESERVED OUTSIDE OF

THE UNITED STATES

 

<NREC>Indonesia08 Indonesia: Trade and Project Financing <A>=Indonesia

 

 

CHAPTER VIII - TRADE AND PROJECT FINANCING

 

The economic crisis that began in mid-1997 completely changed the trade and project financing landscape in Indonesia.  After nearly ten years of rapid expansion, Indonesia’s banking system is crippled, with the vast majority of local banks now technically bankrupt.  Moreover, most local businesses are currently insolvent and cannot qualify for loans, whether sourced locally or from foreign lenders.  Letters of credit are essentially unobtainable; when they can be secured from Indonesian banks, they are generally not accepted abroad.  For the moment, foreign banks -- including official credit agencies such as the U.S. Ex-Im Bank -- have stopped lending to Indonesia, based on general prudence as well as a loss of confidence brought on by the political and social turmoil that has accompanied Indonesia’s economic problems.