lebua Bangkok unveils a new chapter in luxury hospitality at World Travel Market London 2026

Introducing the Tower Club Signature Collection, the upcoming debut of Les Marchands, and the continued evolution of Bangkok’s iconic vertical destination.

As the global travel industry gathers for World Travel Market (WTM) London 2026, lebua Bangkok unveils its latest developments in luxury hospitality, introducing a new expression of suite living, an exciting addition to its culinary portfolio, and continued enhancements to its iconic destination above the city.

From the newly introduced Tower Club Signature Collection to the anticipated opening of Les Marchands in December 2026, these developments reflect lebua’s commitment to refining the guest experience while preserving the individuality, warmth and exceptional service that define its hospitality.

Renowned as The Iconic Destination, lebua brings together luxury all-suite accommodation, internationally acclaimed gastronomy and distinctive rooftop experiences within one remarkable address overlooking Bangkok and the Chao Phraya River.

Introduced in June 2026, the Tower Club Signature Collection marks a new chapter in the evolution of Tower Club at lebua, offering an elevated residential experience on the 55th floor. Inspired by the philosophy of Home Away from Home, the collection combines contemporary elegance with residential comfort, creating a private sanctuary above the vibrant energy of Bangkok.

Thoughtfully designed for discerning international travellers, the collection features a selection of one-, two- and three-bedroom suites, ranging from 66 to 266 square metres, catering to couples, families and guests seeking greater space and privacy.

Each suite reflects a considered approach to luxury, with refined interiors, generous living spaces, private balconies and panoramic views of Bangkok's skyline or the Chao Phraya River.

Complemented by personalised hospitality and the exclusive privileges of Tower Club, the Signature Collection offers an experience where the comforts of home meet the distinctive elegance of lebua.

More than a new accommodation offering, the collection represents lebua’s vision of modern luxury, where space, privacy and meaningful service come together to create a deeper sense of belonging.

Scheduled to open in December 2026, Les Marchands by lebua will introduce a new dining concept to the destination, further enriching its diverse collection of culinary experiences.

The upcoming opening marks another milestone in lebua’s continued investment in its dining portfolio, creating a new setting for guests to meet, gather and connect.

The debut of Les Marchands forms part of a wider evolution of the destination, alongside ongoing enhancements to Sirocco, lebua’s celebrated alfresco Mediterranean restaurant, renowned for its dramatic setting high above Bangkok.

Together, these developments reflect lebua’s dedication to preserving the character of its established venues while introducing fresh experiences for a new generation of global travellers.

Beyond gastronomy, lebua is also exploring the continued development of its Happiness & Wellbeing concept, reflecting an evolving approach to hospitality that embraces relaxation, balance and personal wellbeing.

lebua Bangkok's continued evolution is supported by international recognition for its luxury hospitality and exceptional culinary experiences.

In 2026, lebua at State Tower was recognised among Thailand's top five hotels in the Condé Nast Traveler Readers' Choice Awards, reinforcing its standing among the country's most distinguished hospitality destinations.

The property was also included in Travel + Leisure's T+L 500, recognising outstanding hotels around the world, and LA LISTE's Top 1,000 Hotels in the World for 2026.

Further strengthening the destination's culinary reputation, Mezzaluna and Chef's Table, each awarded Two MICHELIN Stars in the MICHELIN Guide Thailand 2026, were also included in LA LISTE's Top 1,000 Restaurants in the World for 2026.

Meanwhile, Tower Club at lebua received recognition in the World Travel Awards 2026, including Asia's Leading Luxury All-Suite Hotel.

These distinctions reflect a collective commitment to excellence, driven by the dedication of lebua's people and a shared passion for creating exceptional guest experiences.

At the heart of lebua's identity is a philosophy that extends beyond traditional luxury hospitality.

Recognised as The Iconic Destination, lebua brings together the intimacy of personalised all-suite accommodation, the artistry of internationally celebrated gastronomy, and the atmosphere of Bangkok's iconic rooftop bars and restaurants.

From a private retreat overlooking the city to an extraordinary culinary journey high above the Chao Phraya River, every experience offers guests a different perspective of Bangkok.

As international travellers increasingly seek distinctive and meaningful experiences, lebua continues to evolve with a focus on individuality, craftsmanship and the enduring art of hospitality.

Through the Tower Club Signature Collection, the upcoming introduction of Les Marchands, and its ongoing destination enhancements, lebua reaffirms its commitment to creating experiences that remain memorable long after the journey ends.

lebua Bangkok will participate in World Travel Market London 2026 from 3–5 November 2026, welcoming international travel trade partners, luxury travel specialists and media representatives to discover its latest hospitality developments and explore opportunities for collaboration.

Venue: Thailand Pavilion, Stand N9-210, Table No. 47 – lebua Bangkok

Located at State Tower in the heart of Bangkok, lebua is a luxury hospitality destination comprising lebua at State Tower and Tower Club at lebua.

Celebrated for its spacious all-suite accommodation, personalised hospitality, internationally acclaimed restaurants and distinctive rooftop experiences, lebua offers guests an extraordinary perspective of Bangkok and the Chao Phraya River.

Home to Two-MICHELIN-Starred Mezzaluna and Chef's Table, alongside celebrated dining destinations and rooftop bars, lebua continues to redefine the experience of luxury hospitality through its distinctive destination concept.