9 - 11 April 2025
Cape Town

Ignite Africa with the Power of Travel

9 - 11 April 2025
Cape Town

Global Travel Partner

World Travel Market Africa is the only event where you can simultaneously...

Generate sales leads - Launch new products - Enter new markets - Raise brand awareness - Size up your competition - Conduct market research - Command press attention and Develop and maintain relationships.


Travel isn’t just about crossing borders; it’s about igniting possibilities. It has the power to broaden minds, reshape perspectives, and open doors to new opportunities. Imagine the transformative impact it can have on a continent as diverse and vibrant as Africa.

Travel ignites cultures, unveils hidden beauty, and amplifies talents that enrich our world. It’s a force that doesn’t just connect us; it empowers us to grow.

WTM Africa embarks on a journey to showcase the untapped potential, celebrate the richness of its heritage, and pave the way for sustainable growth in both inbound and outbound tourism. Together, we have the potential and opportunity to ignite Africa, through the power of travel.  

10505 Pre-scheduled meetings
99 Countries represented
126 Conference Sessions
5752 Industry Professionals

I had an amazing three days with great contacts for potential business, new orders, and new partnerships that I would never have connected with otherwise. For that, no words… WTM Africa 2024 has changed and elevated African Gypsy’s destiny.

Nydia Carelse

African Gypsy, South Africa

I wanted to take a moment to express my sincere gratitude to you and your team at RX Africa for the outstanding organization of WTM Africa 2024. Being a part of this event once again has been an incredible opportunity for me and my company.

Desire de Waal
Hosted Buyer

Desire Travel, Namibia

I would like to extend a big thank you to you and your wonderful colleagues for an amazing WTM Africa. The meetings were productive, and the event was exceptionally well-organized. We hope you are as pleased with the outcome as we, the buyers, are. Exciting business ahead.

Niklas Östmark
Head of Production

Quality Travel of Scandinavia AB, Sweden

Thank you so much for an excellent Conference and can't wait to prepare for next year. Our Cape Tourism Teams had an excellent response.

Shenaaz Alli

Casbah SA Holding Pty Ltd

Thank you for providing me with the opportunity to share my story. Thank you for enabling me to touch someone's heart through my messages

Shireen Onia
Director and Speaker

Service Gurus, Popati, The Movement, The Office, South Africa

I am going back to France with very good contacts and I am sure our business will grow in Africa thanks to this attendance.

Mariel González
Sourcing International Manager

Evaneos, France

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