The WTM Responsible Tourism Awards recognises responsible tourism practices and initiatives that inspire others and are replicable across the travel and tourism industry. Our ambition is to showcase great examples of Responsible Tourism in practice so we can use them to educate others, including consumers, about what can be achieved and to challenge others to do as well or better. The WTM World Responsible Tourism Awards take place during WTM London and are a centre piece of the WTM responsible tourism programme-the biggest responsible tourism event globally.
We recognise that achieving sustainability requires both innovation and the application of the best practices across the business or destination. We are also keen to see businesses which can report their initiatives and document their impact, both increasing positive economic, social and environmental impacts and by reducing negatives ones.