Experience WTM Spotlight in Saudi Arabia
Discover the world meeting Saudi Arabia
Step inside the story shaping Saudi Arabia’s travel future — and its growing connection with the world.
WTM Spotlight in Saudi Arabia brings together global and regional travel leaders, buyers, and suppliers to connect, collaborate, and explore opportunities across inbound and outbound travel. Experience the full spectrum of travel supply — from destinations and hotels to transportation, experiences, and travel technology — as you discover trends, source products, and its growing connectivity with the world.
What you can expect:
High-Level Conference
See. Learn. Engage.
Hear global and regional experts share strategic insights on the innovations, investments, and cultural shifts transforming Saudi Arabia’s tourism landscape and potential of inbound and outbound travel.
Quality Buyer Programme
Meet. Match. Do Business.
A curated programme connects travel suppliers with over 2,500 Saudi buyers and 150 fully hosted international buyers — including tour operators, DMCs, travel agents, meeting planners, and TMCs — ensuring every meeting is meaningful and commercially focused.
Full Travel Product Supply
Connect. Source. Discover.
Explore the entire tourism value chain under one roof - from Saudi Projects and international destinations, hotels and attractions to transportation, experiences and travel tech. Discover partners across leisure, business, and specialist tourism sectors who are shaping the next era of travel.
What you’ll experience
Home of Saudi Arabia’s booming tourism trade
Where regional and global travel professionals connect to build the Kingdom’s next chapter alongside direct access to the Saudi consumer.
Informing, entertaining, and influencing
Practical insights across aviation, hospitality, destinations, giga-projects, and market trends for inbound and outbound travel.
Activities and Event Experiences
Activities and event experiences throughout the 3 event days are powered by RX and WTM Events for targeted reach and meaningful industry engagements.
What to expect:
Power of Connection
Meet decision-makers and travel professionals from Saudi Arabia, the wider Middle East and key international markets.
Power of Community
Join a growing network of destinations, DMCs, hotels, attractions, and technology providers united by opportunity and shared growth.
Power of Diversity
Discover perspectives across leisure, business, and specialist travel — connecting buyers and sellers across inbound and outbound tourism.
Power of Innovation
Experience data-driven matchmaking, smart event tools, and insights into the latest travel technology shaping the tourism landscape in Saudi Arabia.